Packaging refers to the general name of containers, materials and auxiliary materials used according to certain technical methods in the circulation process to protect products, facilitate storage and transportation and promote sales.
Generally speaking, commodity packaging should include trademarks or brands, shapes, colors, patterns and materials.
Trademark or brand trademark or brand is the most important part of packaging and should occupy a prominent position in the whole packaging.
Proper packaging shape is conducive to storage, transportation and display, as well as product sales. Therefore, modeling is an indispensable combination element in packaging.
Packaging color is the most exciting element in packaging. TINT, which highlights the characteristics of goods, can not only strengthen the brand characteristics, but also have a strong appeal to customers.
Packaging patterns are like pictures in advertisements in packaging, and their importance and indispensability are self-evident.
The choice of packaging materials not only affects the packaging cost, but also affects the market competitiveness of this commodity.
Product labels are generally printed with the contents of the package and the main components contained in the product, brand identification, product quality grade, product manufacturer, production date and expiration date, and usage methods.