According to the provisions of the Trademark Law, the identification of a well-known trademark should take into account the awareness of the relevant public about the trademark, the duration, degree and geographical scope of any publicity work on the trademark, and the record that the trademark is protected by law as a well-known trademark. When an enterprise applies to the Trademark Office or the Trademark Review and Adjudication Board for the recognition of a well-known trademark, it shall further list the evidential materials that can prove the well-known trademark in accordance with the provisions of the Trademark Law on the recognition and protection of well-known trademarks:

1. Relevant certification materials proving the public's knowledge of the trademark;

2. Relevant materials proving the service life of the trademark, including the history and scope of the use and registration of the trademark;

3. Relevant materials proving the duration, degree and geographical scope of any publicity work of the trademark, including relevant materials such as advertising and promotion activities, geographical scope, type of publicity media and advertising volume;

4. Relevant materials proving that the trademark is protected as a well-known trademark, including relevant materials that the trademark was once protected by law as a well-known trademark in China or other countries and regions;

5. Other evidential materials to prove that the trademark is well-known, including the output, sales volume, sales revenue, profits and taxes, sales area and other related materials of the main products using the trademark in the past three years;

6. It should be noted that the Provisions on the Recognition and Protection of Well-known Trademarks specifically points out that the Trademark Office and the Trademark Review and Adjudication Board should comprehensively consider all the factors stipulated in Article 14 of the Trademark Law when recognizing well-known trademarks, rather than taking all the factors that a trademark must meet the provisions of this Article as the premise.

I hope the answer to the trademark graphic query of social standard network can help you. . .