how to settle in tmall mall and how much is it? With the development of the times, more and more people are keen on online shopping, forming a hot situation of online sales. Tmall and Taobao have also become the hottest platforms. Of course, the merchants who settle in are also very strict.
1. Merchants of Tmall Mall:
Merchants who settle in Tmall must be enterprises registered in the mainland, including legal persons (companies) and partnerships (partnerships), and hold corresponding business licenses. At the same time, brands applying to settle in Tmall Mall must apply for trademark registration in word mark, and hold a trademark registration certificate or a notice of acceptance of trademark registration application issued by the State Administration of Trademarks (except for some categories of imported goods).
2. charging standard:
1) deposit: merchants must pay a deposit when they enter Tmall to operate. The deposit is mainly used to ensure that the merchants operate according to Tmall's rules, and to pay liquidated damages to Tmall and consumers according to the Taobao Mall Service Agreement and related rules when the merchants violate the rules. The newly signed merchants will pay the deposit for 212 in one lump sum when the application for residence is approved. According to the nature of the store,
the amount of the deposit is as follows:
Brand flagship stores and specialty stores: 1, yuan with TM trademark, all of which are 5, yuan with R trademark;
franchise store: RMB 15, with TM trademark, all RMB 1, with R trademark;
when the deposit is insufficient, the merchant needs to make up the balance within 15 days, and Tmall will supervise the merchant's store until it is made up.
2) Annual fee for technical service: merchants must pay an annual fee when operating in Tmall. The annual fee is based on the first-class category and divided into two grades: 3, yuan or 6, yuan. 3) Real-time deduction of technical service fee (referred to as "commission"): merchants need to pay a certain percentage (referred to as "rate") of their sales (excluding freight) when operating in Tmall
3. Qualification for joining Tmall Mall:
1) I am a brand/manufacturer, and I must provide:
Enterprise qualification: the applicant must hold a business license and tax for mainland enterprises.
brand qualification: the applicant must hold a trademark certificate or a trademark acceptance notice. Service qualification: the applicant enterprise shall abide by the service standards of "Tmall" for 7 days, no reason to return goods, providing formal sales invoices, points activities and so on.
2) I am an agent, and I must provide:
Enterprise qualification: the applicant must hold the business license and tax registration certificate of mainland enterprises;
Brand qualification: formal brand authorization (if I sell multiple brands in a store at the same time, I can provide formal proof of purchase channels)
Service qualification: the applicant must abide by Tmall for 7 days to return goods without reason, and provide formal sales invoices, points activities and other services.
that's how to settle in tmall mall and how much is it? There are four types of stores in Tmall, and merchants can choose to settle in according to their own conditions. However, different types and categories of stores require different technical service fees for Tmall. I suggest that you make various budgets in advance before settling in, so as to promote them later. Tmall stores settled in Tmall