Introduction: There are two "failed wines" in Shanxi. They were once more famous than Fenjiu, but now no one knows about them! Locals: What a pity

"There is no Sichuan in Sichuan, but there is Meishan in Shanxi"

When you think of Shanxi, words such as Roujiamo, Sliced ??Noodles, Meibo Boss, and Shanxi Mature Vinegar may come to mind. , some people may not know that in addition to a wide variety of delicacies and rich mineral resources, Shanxi is also a major wine-making province.

Thousands of years ago in the Western Zhou Dynasty, the hard-working and capable Shanxi people began to make wine. By the Northern Wei Dynasty, they had mature wine-making technology and a large number of skilled craftsmen, so the wine-making industry was carried forward in Shanxi.

Shanxi is located in North my country. The temperate continental monsoon climate gives Shanxi four distinct seasons with synchronized rain and heat, providing a good growing environment for food crops. There are more than 1,000 rivers in the territory and abundant water resources. The excellent geographical location coupled with the skills passed down for thousands of years make Shanxi's wines frequently available.

Although good wines are frequently produced, in the eyes of outsiders, they only know Fenjiu and don’t know anything else. In fact, there used to be two wines that were more popular than Fenjiu in Shanxi, but now they are not even popular among locals. Drink.

Liuquxiang Liquor

There was a saying in the wine circle: "There is Wuliangye in the south and Liuquxiang in the north." There is one more song than Wuliangye. Liuquxiang wine originated in Qi County, Shanxi Province. 70 years ago, Liuquxiang winery was established.

Liuqu Xiang Liquor, one of the "53 Excellent", is the representative of Fuqu Qingxiu. Compared with Daqu Liquor, Fuqu Liquor uses wheat bran as a fermentation agent to make wine, and Liuqu Liquor Quxiang liquor used microorganisms fermented from Fen liquor at that time, so the overall style is closer to the Fen-style fragrance.

The unique brewing method and multi-grain raw materials provide Liuquxiang Liquor with a special fragrance. The liquor is sweet but clean and not greasy in the mouth. It has the aroma of wheat bran and a sense of rising. It ends cleanly and has a sweet aftertaste. .

Liuquxiang Liquor won the title of "Famous Liquor of Shanxi Province" just one year after its launch, and then won the title of Quality Liquor and Silver Medal at the National Liquor Appraisal Conference for three consecutive years. , many people when buying wine say they don’t want Fenjiu, but Liuquxiang.

However, the good times did not last long. Due to poor management of the winery, it was sold to Red Star Erguotou Winery. The wine produced since then will not have the same taste no matter how you drink it. It is a pity.

Fenyanxiang Liquor

Among the light-flavor liquors, its status is second only to Liuquxiang Liquor. The distillery was established in 1949 and began mass production of Fenyanxiang in 1978. Like Liuquxiang Wine, it was rated as "Famous Wine of Shanxi Province" the year after it was launched.

High-quality sorghum and corncob are used as the main raw materials and auxiliary materials for brewing respectively. 18 kinds of microorganisms are fermented separately and mixed. While using the light-flavor liquor technology to brew, the old liquor of strong-flavor liquor is also added. The five steamer process is an ingenious method that allows Fenyan Xiang Liquor to not only retain the characteristics of light-flavor liquor, but also add some characteristics of strong-flavor liquor.

Although the alcohol content is high, it is neither strong nor dry in the mouth. The wine is transparent and has no impurities. It has a pure aroma and is soft and smooth in the mouth, with a lingering fragrance. At that time, if the old Shanxi people could not buy Liuqu Xiangjiu, they would buy Fenyan Xiangjiu.

Compared with Liuquxiang Liquor, Fenyanxiang is lucky. Although it has not done publicity in recent years and has not done well in business, at least it can stick to its original intention and concentrate on making wine. However, Unfortunately, its market share has been getting lower and lower in recent years, and fewer and fewer people know about it.

In fact, there are still many wines on the market, which are in a similar situation to this famous wine. Either they were acquired due to poor management, or they only immersed themselves in bitter brewing and did not know how to promote it, resulting in good quality wines. , but his reputation is low and he has been unable to get out of the local area.

Mutai Houdao Liquor

It comes from Feng Xiaoning, one of the "Eight Immortals of Maotai". Since joining the Maotai Distillery at the age of 19, Feng Xiaoning has determined to be a leader in the brewing industry. After being accepted as a closed disciple by Li Xingfa, the old director of Maotai, he worked hard and obtained the national first-class bartender certificate at a young age.

Feng Xiaoning has been working in Moutai Distillery for more than 40 years. He found that although Maotai wine is good, not everyone can afford to drink good Maotai wine, so he personally led the team, strictly selected and personally controlled it. After several seasons of spring and summer In autumn and winter, she finally discovered her most successful work after starting her career: Mu Tai Hou Dao Liquor.

Within 3 seconds after opening the bottle, the aroma fills the room. The wine is slightly yellow, has a long wine line, and bursts with fragrance in the mouth. The wine is full-bodied, filling the mouth with saliva, and goes down the throat smoothly without any spicy feeling. After drinking, There will be no headache the next day.

Because the wine is of good quality and cheap, it attracted Guizhou locals to rush to buy it as soon as it was launched. Now locals will bring two boxes of Mutai Houdao wine when visiting relatives and friends during the New Year and the holidays.

However, the owner of this winery seems to be focusing all his attention on wine making, so it is a pity that this wine has not left the Guizhou market yet.

After thousands of years of development, liquor has now achieved the goal of “taking the essence and discarding the dross”, and only by adapting to the development of the market can it gain a foothold.

I hope that while improving the quality of their wines, they will also not forget to properly promote their brands, so that they can last for a long time.