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Development course of Shenzhen Diexun Network Technology Co., Ltd.
On March 65438+May, 2005, Diexun.com's predecessor, Shenzhen Chongwei Network Information Co., Ltd., was established, and on the same day, it officially launched the website of International Fashion Design Online (now Diexun Clothing Network, Diexun Footwear Network and Diexun Luggage Network).

On April 8, 2005, Diexun.com Shenzhen Office was established. On April 1 1, 2005, Diexun.com Guangzhou Independent Office was established to fully meet the needs of thousands of clothing members in Guangzhou and truly consider the actual needs of customers. On April 28th, 2005, Humen Office in Dongguan, Diexun.com was established, marking the completion of the sales system of the international fashion design online website in the Pearl River Delta. On May 6th, 2005, Diexun.com Beijing Office was established. On May 10, 2005, Diexun.com Fujian Office was established, which marked the maturity of international fashion design online in the clothing sales network in the southeast coast. From then on, the latest information of international fashion design online will continuously provide design resources for clothing enterprises. On May 26th, 2005, Diexun.com Shanghai Office was established, which is of great significance and function for the construction of the national sales network of Diexun. com (International Fashion Design Online). On June 1 2005, Diexun.com Hangzhou Office was established. July 20, 2005, butterfly news. The establishment of Changshu office of com means that the online clothing information sales network of international clothing design is becoming more and more mature and perfect for major professional clothing distribution centers, and clothing enterprises will be able to obtain more authoritative and faster information services nearby. July 28, 2005, Diexun Zhongshan Office. Com was established. Since then, the sales network of butterfly news. Com has become increasingly mature and perfect in the Pearl River Delta. On July 16, 2005, Diexun.com Wuhan Office was established, and the sales network system in Central China of Diexun.com was formally established, which is of great significance for garment enterprises in Central China to build their own brands and improve their design level. On July 2006 1, the Humen branch of Butterfly News Network was formally established, which was mainly responsible for the collation and analysis of clothing design information, the design of clothing manuscripts, and the maintenance and update of the original area of Butterfly News Network (formerly International Fashion Design Online). On June 8th, 2008, 10, Diexun Clothing Network officially launched the footwear luggage channel, which is a brand-new international fashion design online project. It integrates the latest fashion trends, fabric prediction and style analysis of international and domestic footwear luggage brands, and is the largest professional website for footwear luggage in China. Shoe bag channel has largely solved various problems existing in shoe bag enterprises, including the difficulty in collecting fabrics, the difficulty in collecting foreign new products dynamically, the lack of footwear design manuscripts, and the lack of details of various styles of shoes. Through the shoe bag channel, footwear and luggage enterprises can find all the materials and various design information they need in front of the computer. After the launch of the footwear luggage channel, it has been recognized and praised by the majority of footwear luggage customers, and the market response is very enthusiastic. With the expansion of business, luggage channels are independent. With the establishment of Diexun Shoes and Bags Division. Com, luggage channel has been independently divided into butterfly news shoe network and butterfly news luggage network. From June 5, 2008 to October, 2008 10, in order to better serve the footwear luggage enterprises in Chongqing, Houjie, Huidong and Wenzhou, Diexun.com set up offices in Chongqing, Houjie, Huidong and Wenzhou to provide customers in these areas and their surrounding areas with the most timely and authoritative footwear luggage information. The establishment of these four offices marks the large-scale popularization and application of Diexun.com Shoe Bag Channel, and the shoemaking and footwear design enterprises in China will get better and faster network information. On March 26th, 2009, Diexun.com successfully held 2010-201autumn and winter and 201spring and summer online trend release seminars in Beijing. The conference specially invited Mr. JeanPhilippeEvrard, an authoritative expert in forecasting fashion trends in Central and South Asia Pacific (international), an expert in fashion design in Europe, an expert in forecasting fashion trends in Europe and the design director of MLC Company, to give lectures on global fashion trends in autumn and winter (2010-201) and spring and summer with top designers and enterprises from China's clothing industry. Unscramble the international fashion trends and design theory of 09- 10 autumn and winter and 10 spring and summer. July 2009 1, due to the rapid development of butterfly news. The original office space can't meet the existing demand. Since the beginning of 2009, the company has been actively looking for new office space. After several months of preparation, Shenzhen Head Office merged with Humen Branch and moved into Anhua Industrial Zone of Tairan Industrial Park in Chegongmiao on July, 2009. On June 8, 2009, 10, Diexun.com Qingdao office was established, which comprehensively improved the efficiency of follow-up service of information services, thus enhancing Diexun.com's influence in Shandong garment industry. On June, 2009165438+1October 18, the Butterfly Shadow Salon opened, and leaders of Humen Town Government, Humen Clothing Industry Association, Clothing Science and Technology Innovation Center and Incubation Park attended the opening ceremony. The book bar provides thousands of clothing books for members to read, and also provides online reading, trend release, talent recruitment, design exchange and other services for members. In the future, Diexun.com will cooperate with the Incubation Park to build the book bar into the most professional and largest clothing talent exchange place in Dongguan, and help the garment industry informatization process in Humen Town. On June165438+1October 18, 2009, the butterfly news business network was officially put into operation. This is a unique B2B trading platform in China. This platform aggregates the rich customer resources, successful marketing experience and team of Diexun Clothing Information Network, and attracts various enterprises in the downstream of the industrial chain, such as garment outsourcing, OEM processing, noodle accessories trading, garment machinery, garment brand planning and so on. It is the most professional, largest and largest clothing B2B website in China. On February 26th, 2009, 65438, internet society of china officially approved Butterfly News. As a full member of the association. Join internet society of china, Butterfly News. Com has contributed to the development of China's clothing industry, and promoted the branding and information construction process of China's clothing industry. On May 8, 20 10, the flagship store of Diexun Shoes and Bags Network, Guangzhou Bieyanghong Store, officially opened, which is an important milestone in the development history of Diexun Shoes and Bags Network. The operation of Bieyanghong Store will provide better assistance for the development of Guangzhou shoe and bag industry to a greater extent, and will also provide more authoritative information for shoe and bag practitioners. 201May 18 After months of intense preparations, another flagship store of Diexun Shoes and Bags Network-Huizhou Bieyang Red Shoe Store officially opened. On May 28th, 20 10, in order to strengthen communication and interaction with customers in Chengdu and surrounding areas and improve the pertinence and authority of shoes and bags information, Diexun Shoes and Bags Network officially opened another store in Chengdu, which is another flagship store after Guangzhou and Huizhou. On June 20 1 0/day, Shenzhen Chongwei Network Information Co., Ltd. was officially renamed as Shenzhen Diexun Network Technology Co., Ltd., because the company only positioned its website name as clothing design information at the beginning of its establishment. With the development of the website and the rapid growth of the company, the original "International Fashion Design Online" is no longer suitable for the needs of designers and many clothing enterprises. In the same month, "International Fashion Design Online" was renamed as "Butterfly News Network", and the new website still uses the yellow butterfly logo, which is well-known in the industry, symbolizing keen fashion tentacles. 20 10 10 Following the opening of the Bieyanghong store in Guangzhou, Huizhou and Chengdu, Diexun Shoes and Bags Network officially opened in Wenzhou. 20 1 1 year 1 month 1 day In order to improve the service quality of its members, better serve customers at the first time, meet the diverse needs of its members and enhance the product value in an all-round way, Diexun.com moved its Shenzhen business hall to Zhongxing Industrial City in Nanshan District, adjacent to a large clothing wholesale city and clothing distribution center in Nanshan District. 2065438+01February, at the invitation of the organizer of Guangzhou leading leather market, Diexun Shoes and Bags Network entered the business circle strongly, in order to provide information services for enterprises at a closer distance and zero distance. 20 12 10 13, the original office can no longer meet the existing needs of the company, butterfly news Shenzhen headquarters. Com has moved to a new home, which is twice as big as the original one. On September 5th, 20 12, 12, Diexun.com executives visited Europe and reached in-depth business information cooperation with many top European design schools and fashion institutions, such as the European Design Institute, the Spanish ESDI Design Institute, the French ESMOD Advanced Fashion Art Design Institute, the Paris Fashion Union, the French LES Advanced Fashion Design Institute, Juan pedro lopez, the Paley show room and Manuel Bolano. On 201210/2, the Diexun.com equity incentive project was officially launched, marking that Diexun.com has once again reached the forefront of the same industry, laying a solid foundation for the development and growth of Diexun.com and realizing the corporate mission of "leading the fashion industry and interconnecting global trade". 2012165438+15 October, the D-Fashion high-end trend R&D center was established, which is the first institution in China to focus on high-end trend r&d. The establishment of "D-Fashion" provides a better R&D platform for high-end trend products of D-Fashion. * * Through cooperation with international designers, we have completed the high-end design information of Diexun, and provided original high-end trend service and one-on-one planning service for domestic high-end clothing (clothing, shoes and bags) enterprises. 20 12 1 1.5, the international business cooperation department of butterfly news was unveiled to further develop international communication and strengthen international information and talent exchange, 2065438+200365438+1October 27th, butterfly news. Com cooperated strategically with Italian KALARAV design agency, and the two sides reached an important strategic cooperation agreement on European window trend analysis and high-end women's underwear trend analysis. March 20 12 13, butterfly news. Com and South Korea's Malcolm Bridge Trend Agency formed an exclusive strategic partner in China, and since then, Butterfly News Korea Trend Channel has been fully integrated. 2065438+In February, 2004, Diexun.com Paris Branch was established to connect with the international first-hand fashion trends at zero distance; 20 14, 10, the international women's fashion trend conference was successfully held in Shanghai, and the butterfly news international expert group and 1200 fashion elites gathered together. September, 2065438+April 10 Fashion mobile APP "DICTION" was officially launched for public users. 20 14 12, Diexun.com Global Trend Publishing Center officially opened in China (Shenzhen) New Media Advertising Industrial Park, Futian District, Shenzhen.