HI PANDA is committed to becoming a representative brand of the trend direction and lifestyle of Chinese teenagers.
HI PANDA focuses on international fashion trends, integrates the street guerrilla culture of local Chinese youth and hip-pop music elements, thereby establishing a distinctive Chinese street fashion brand. HI PANDA targets the new generation of Chinese street youth born in the 1980s. It strives to portray and construct their spirit, self-esteem, pretending to be cool, and inner refusal to grow up... reflecting the enthusiasm, desire and inner new identity of today's new generation of young people in China.
:
(Baidu Encyclopedia)
Chinese name: "Hello, Panda!"
Foreign name: ?HI PANDA< /p>
Target age: 16-30 years old
Brand positioning: ?Hip-hop style, trend indicator, street style
Target group:
Age Chinese teenagers, students aged 20-30, and trendy people who have just joined the workforce. They pay attention to fashion indicators and fashion life, and their dressing concepts and life attitudes emphasize the matching of fashion trends and street styles. They are representatives or spokespersons of urban teenagers.
Trend Art:
The "POP UP" trend art exhibition is the first domestic art exhibition to inspire local trend culture jointly planned by HI PANDA and FOOTMARK exhibition.
The activity format of the Trendy Art Exhibition will cover diverse elements such as graphic design, street art, cross-border art, trendy workshops, live music, and creative films. Throughout the month, the local design and trendy culture around us will be presented to the public.
It is worth mentioning that the trend art exhibition jointly created with FOOTMARK not only contains diversified trend elements, but also HI PANDA has a keen sense of trend culture and FOOTMARK. The perfect combination of fashion and vitality, Ma strives to create a limited edition jeans.
This style uses stone-washing technology to make the jeans fabric softer and more comfortable, without destroying the washing water and cat whiskers.
panda——Baidu Encyclopedia