Comprehensive ranking of China's top ten famous brand electric vehicles

The ranking of electric vehicles is based on many years of market feedback, consumer awareness, and future development status and other factors. Definitely! We will objectively and fairly evaluate the famous brands in the current industry in terms of quality, sales volume, advertising, development potential, development speed, etc. Instead of simply naming a brand or brand image based on sales volume, we will elaborate on it from the following 10 aspects.

1. Quality: Shanghai immediately takes the lead in this area, with a very low repair rate. Shanghai Lima is a relatively pragmatic company. All the funds originally planned for advertising have been used in production. Although it is slightly less famous, the quality is much higher than other brands.

2. Sales volume: Xinri, Yadi, Emma, ??Lima, and Luyuan are advancing hand in hand, and it is difficult to tell them apart for a while. These five brands account for about 30% of the total annual sales of about 20 million units. They have proven through their actions that they are the top brand in the current industry. The future competition in the industry depends on how they compete in all directions.

3. Advertising: At the beginning of the year, Emma committed 200 million yuan for advertising and invited Jay Chou to be an image endorser. It can be said that Emma spared no expense. Xinri and Yadi spared no effort, but the results were not good. In particular, Yadi's huge investment in advertising this year, Yadi Superman, has had little effect. As for Xinri, the car is average and with Jackie Chan’s image, it’s a good buy. This year, Superpagi's advertising has also closely followed suit. 2009 can be called the most intense year of advertising war in the electric vehicle industry.

4. Potential: The electric vehicle brand with the most development potential. Lima Electric Vehicle Flying Over the Yellow River will be launched in 2010, and it undoubtedly has the greatest development potential. Of course, Luyuan and Speedy are also brands that will have impact in the future! The simple northern birds and Gaoshi will also have an indispensable place in the future. As for Emma, ??the most important thing now is how to consolidate the market, because excessive expansion has brought about management and channel flaws.

5. Technology: Although electric vehicles are famous for their low entry barriers, with different consumer demands, scientific research has become more and more important. Shanghai Lima's super nuclear magnetic power motor, Xinri's dual-power motor, and Tailing's Torque King motor are all representatives of motor technology in the industry. In particular, Shanghai Lima's ultra-strong nuclear magnetic power motor has strong power and rapid acceleration, making mountains and plains feel smooth. Shanghai immediately achieved a dominant market position in Hunan, a market where hills and mountains account for more than 80% of the area, and motor power was indispensable. This is the best proof. Of course, other technologies are also indispensable.

6. Speed: The brand with the fastest development speed, the luxury model has the fastest development speed, Shanghai immediately takes the lead and does its part. In just a few years, it has become one of the top brands in the industry. After more than 10 years of development, companies like Xinri, Yadi, and Luyuan are now among the best in the industry, but Shanghai Immediate has a tendency to catch up from behind, with an impressive momentum. Both the brand image and the terminal market are accelerating. The northern simple style is represented by Emma. The speed of Emma in 2008 allowed the industry to witness its charm.

7. Advertising: The brand with the least successful advertising in 2009. If Yadi adopted a follow-up strategy before, then this year it should be said to be an opportunity to surpass. However, due to the unsuccessful advertising this year, Yadi's deformed stainless steel has failed to make a name for itself no matter how much it changes. If you spend a lot of money and see no results, you may not be able to maintain your former status, so you should work harder!

8. Future: The most anticipated brand in 2010 is Shanghai Lima. A large-scale event of flying over the Yellow River will be held in 2010. At the same time, we will cooperate with the brand marketing consulting agency to comprehensively plan the market, channels, terminals and brand image. . Shanghai immediately chose to take such a big action after the promulgation of the new national standards, which is meaningful! In 2010, the real competition has just begun. We can only wait and see who can dominate the electric vehicle industry.

9. Popularity and reputation: When it comes to popularity, Xinri has a very wide reputation, with the image of Jackie Chan. With the spread of Olympic marketing, although it has not yet encircled the country, it has Overall it's good. If we talk about the most reputable brand, Shanghai Lima, which is famous for its quality, is well-deserved. People who buy Shanghai Lima all buy through word of mouth. Of course, Yadi, Emma, ??Luyuan, Xiaoniao, and Superchip are all still good.

10. Channels and terminals: In the construction of channels and terminals, Xinri and Yadi can be said to be the pioneers in the industry, and Luyuan has also followed closely and started construction. But the market is an ever-changing magic field. Although pioneers have certain preconception effects, they also encounter resistance that cannot be underestimated. For example, Hongdu entered Henan in a large scale due to SARS in 2003 and achieved good results. However, the fierce competition in Henan consumed their rapid march and combat effectiveness, giving latecomers opportunities to exploit every opportunity. Shanghai Immediate is one of the leaders among such latecomers. It quickly cuts through the mess with a sharp knife and sinks the channels, realizing the strategy of surrounding the city with towns and cities and achieving brilliant results. Channel construction can be said to be the fastest and most effective.

In summary, through the above ten aspects, we can summarize the top ten brands of electric vehicles:

1. Shanghai Lima

2. Xinri

3. Emma

4. Yadi

5. Speedy

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7. Luyuan

8. Tailing

9. Bidewen

10. Hongdu

Some brands like Amini, Giant, Sujie, Sendi, Xinfei, Aucma, and Inkle are in the north, and brands in the south are like Wangpai, Oppein, Lujia, Luju, Xingyueshen, Xiaofei Ge, etc. , some friends may feel uncomfortable not being in the top ten, but it is still difficult for them to make a major breakthrough in the national market. They are still limited to the development of de-branding, and it will take time to transition to a national brand. Especially like Fujitec, which is divided into Bond-Fujitec and Oriental-Fujitec. Its strength, channels, and market are all affected, and it needs to start all over again.

Some friends may think that brands that have switched from motorcycles and bicycles to the electric vehicle industry, such as Yamaha electric vehicles, permanent electric vehicles, Maxima electric vehicles, Phoenix electric vehicles, Jinan light and heavy electric vehicles, should be good. But in the electric vehicle industry, they are far from being as strong as they were in the original industry, and are still in the accumulation stage.

The other category is the first batch of strong brands born in the electric vehicle industry such as Dishu and Continental Pigeon. Their glory has been submerged. Their era is gone and they want to return to leadership. If you are a leader, you still need to constantly strive to catch up.

Of course, this is just what I know! Maybe some friends know more than me. We are communicating and communicating. I hope you can teach me!