black yak.

founded in 1996, BLACK YAK brand is the first outdoor sports and leisure brand in Korea. Brayake, a subsidiary of Dongjin Company of Korea, specializes in researching and producing outdoor leisure clothes and equipment such as camping, mountain climbing and rock climbing, and is positioned as a high-grade outdoor brand.

extended information

the meaning of the BLACK YAK logo

the English name of the trademark "BLACK YAK" is translated into BLACK YAK. The brand was inspired by the black yak seen by Korean mountaineer Mr. Jiang Taishan when he climbed Mount Everest. Mr. Jiang Taishan was moved by the black yak's silent and strong perseverance, and thought that this spirit was the most colorful side of being a climber.

Therefore, the image of black yak was used when the Leaca brand packaging scheme was formulated. Based on this, the Leaca brand can be said to have originated from the Himalayas.