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Advantages and Disadvantages of Subbrand Strategy

The advantage is that the company focuses on the development and operation of certain types of products, but the disadvantage is that there are many types of trademarks and miscellaneous brands.

The advantage is that the company focuses on the development and operation of certain types of products. If the project brand operation fails and affects reputation, it will not have an impact on other products or services. The disadvantages are that there are many types of trademarks, miscellaneous brands, and high investment costs. It consumes a lot of energy and has a low operational success rate.