The trademark dispute between Meitu and Meizu can be said to be what we are seeing in the news now. One of the most controversial points is that many people broke the news that Meizu was founded in 2003, and Meitu It was 5 years later than him. Why can such a beautiful picture still insist that Meizu plagiarized its trademark?
However, in Meitu’s view, although they were established 5 years later than Meizu, Meitu has clearly reached the forefront of Meizu in the development of these years, and is in the minds of many consumers. The influence of Meitu is much higher than that of Meizu. Although Meizu has been established for a long time, it started relatively late and cannot directly compete with Meitu. Moreover, the competition for trademarks is also a competition for interests. They are not Yes, because it was established 5 years later than Meizu, we will give this big piece of cake to Meizu.
So under the inducement of these interests, Meitu believes that although it was established 5 years later, it is ahead of Meizu in many aspects. In terms of trademarks, it is also due to interests. It is impossible. Let's give in. After all, if the two companies didn't have a trademark conflict, they might be able to get along well. But after the trademark conflict, the two of them would become two fierce lions, and no one would give in to the other. .
After all, in many cases, consumers’ thoughts and concepts about Meitu are much higher than that of Meizu. This is the main reason why Meitu insists in many aspects that Meizu plagiarizes its own trademark. Moreover, the trademarks of Meizu and Meitu are too similar. After all, there is only one English letter, and there is a huge difference. Consumers who don’t know it will think that Meitu or Meizu are copycat products, which also greatly affects them. Brand appeal.