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What is the difference between famous brand products, well-known trademarks and famous brands?

China Famous Brand Products is an award given by the General Administration of Quality Supervision, Inspection and Quarantine to outstanding mainland enterprises. It is a kind of reputation that can attract more consumers.

China’s well-known trademark is a type of trademark that is widely known to the public in China and enjoys a high reputation through the Trademark Office of the State Administration for Industry and Commerce and based on the application of the enterprise. The protection of well-known trademarks is not limited to identical or similar goods or services. When applying for registration or use of different or dissimilar goods, they will not be registered and are prohibited from use. Therefore, well-known trademarks are endowed with relatively broad exclusivity. right.

China's famous brands refer to product brands that are relatively well-known in a certain geographical area. It is mostly used on well-known products in China, and is recognized and issued a certificate by an authoritative organization. It is generally valid for two years.

The difference between the three:

1. The recognition agencies are different: Well-known trademarks are recognized by the Trademark Office of the State Administration for Industry and Commerce or the People’s Court according to judicial procedures, and famous trademarks are recognized by the provincial industrial and commercial department. Famous brands are generally recognized by the local (city) industrial and commercial departments.

2. The identification standards are different: well-known trademarks must be known to the relevant public across the country, while famous trademarks and famous brands must be known to at least the relevant public in the province or local (city).

3. The requirements for trademark registration are different: a well-known trademark may be a registered trademark or an unregistered trademark, while famous trademarks and famous brands must be registered trademarks. Well-known trademark