Corporate Philosophy:
Ganz’s purpose is to work hard to impress customers
Galanz’s goal is to move from excellence to excellence
Galanz’s Philosophy People It is the first capital
The greatness of Galanz’s philosophy lies in creation
Galanz’s strategy is to rapidly become bigger, stronger, better and more thorough in the fields it is involved in to build a world-class Enterprise
Galanz’s policy is to strive for excellence and always be the first
Galanz is positioned as a global manufacturing center for famous brand home appliances
Galanz’s spirit is unity, hard work, pragmatism and innovation.
Galanz’s slogan: Fight for Galanz excellence
The essence of Galanz is change, innovation and speed. The core is struggle.
Galanz’s crisis is not far away from us
Yesterday’s glory is not enough to resist tomorrow’s crisis. We must fight hard today to eliminate tomorrow’s crisis.
Galanz’s Management: Reports, explanations and studies that use numbers to speak vaguely are nonsense and ineffective work.
Galanz’s model is the best if it is suitable
Development specialization, production scale, management institutionalization, market globalization, enterprise grouping, operation intensification, modernization of means, and work Refinement and humanization of culture.
Galanz’s quality goal is Six Sigma
Use scientific methods and advanced management ideas to comprehensively improve Galanz’s management level.
Galanz’s humanistic environment, open and excellent team environment
Galanz’s belief is full of confidence, highly recognized, and courageous to move forward
Galanz’s interpersonal and open cooperative relationship
Open sharing of Galanz’s achievements
Galanz’s employment principles are horse racing
Strategic goals:
From “world factory” to “world brand” ” Galanz
Galanz has always insisted on increasing the promotion of its own brands. From 1997 to 2003, among the total volume of Galanz’s export products, the ratio of its own brands to OEM products increased from 1: 9 has risen to 3:7. At present, the export proportion of private brands has exceeded 51. The proportion of private brands is still gradually rising even as the absolute number of total exports has doubled. The group company has registered nearly 100 "Galanz" trademarks in 67 countries and regions around the world, such as the United States, the United Kingdom, Canada, Japan, Russia, and Hong Kong. Galanz has branches in the United States, Canada, and France. In 2006, the U.S. branch achieved sales of 2,596,932 microwave ovens with a sales amount of US$75,882,353, of which 55% was owned by its own brands. The Canadian branch achieved sales of 825,386 microwave ovens. , the sales amount was US$27,685,136, of which private brands accounted for 54%. In 2006, the French company achieved sales of 1.15 million units and a sales amount of US$33 million, of which 915,755 microwave ovens were sold, with a sales amount of US$28,585.79 million. At the same time, Galanz has opened 5 "GALANZ" brand stores in France, and plans to open 80 "GALANZ" brand stores this year
Ganz from "Made in China" to "Created in China"
Galanz’s mission of revitalizing national industry drives the company’s technological innovation. Galanz’s total investment in scientific research in recent years has exceeded 1 billion yuan, and its technology investment has always maintained an investment of more than three percentage points of annual sales.
In 1995 and 1997, Galanz Group established the "Household Appliances Research Institute" and the "Ganz American Research Center" in its headquarters in China and the United States respectively; in 2006, Galanz established a "Postdoctoral Research Workstation" and "Postdoctoral Research Workstation" in its headquarters in China and Seoul, South Korea respectively. "Galanz Korea R&D Center". The global layout of technology research and development has attracted a large number of overseas authoritative technical experts, specializing in cutting-edge technology of home appliances, new materials, and intelligent application research. The company invested 15 million to establish a nearly 9,600-square-meter technology research complex, including a testing center. , laboratories, R&D rooms, etc. Galanz Microwave Oven Laboratory has obtained TUV accredited laboratory certificate and WTDP (Witnessed Test Data Program) testing qualification of UL in the United States. In 2005, the technical laboratory once again passed the national accreditation laboratory, indicating that the laboratory’s testing The capabilities have basically reached the international advanced level. In the past few years, Galanz has obtained more than 600 scientific research results, such as spherical microwave technology, microwave enhancement compensation technology, multiple anti-microwave leakage technology, light wave technology, etc., which have become the benchmark in the home appliance industry. Through a high-quality R&D team, Galanz products have easily obtained German GS, European Union CE, Rheinland TVU, American UL, Argentina, Norway and other international certifications. It has also established EMC and UL certification laboratories. The company has applied for more than 1,000 patents, applied for more than 10 international patents, and has more than 700 authorized patented technologies. The total number of patent applications ranks among the top in the province. These scientific and technological achievements have laid a solid foundation for Galanz to develop into an internationally renowned brand.
Ganz with global R&D and global layout
Galanz has 5 R&D centers in Hong Kong, the United States, South Korea and Zhongshan and Shunde in China, as well as 2 manufacturing bases in Zhongshan and Shunde, all over Pearl River Delta. Multiple OEM factories in the Triangle and Yangtze River Delta. At the same time, Galanz plans to establish an overseas production base in Russia in 2008 and an R&D center in Japan.
Strategic partners around the world, as many as 1,000 overseas dealers, sell Galanz products to nearly 200 countries and regions around the world, with a global marketing and service network.
The global home appliance manufacturing industry is accelerating its transfer to China, and the Chinese home appliance industry is playing an increasingly important role in the world's home appliance industry. In 2006, the total sales revenue of China's home appliance industry was US$454.2 billion, and exports were US$24.8 billion. Among them, the Pearl River Delta region is one of the world's most famous home appliance manufacturing centers, home to thousands of home appliance manufacturing companies. It owns well-known companies such as TCL, Konka, Midea, Hisense, Kelon, Galanz, Gree, Hualing, Whirlpool, and Panasonic, and is engaged in air conditioners, electric fans, rice cookers, microwave ovens, toasters, electric kettles, electric ovens, and electric ovens. Heating and other fields have formed the world's largest production and export base. In 2006, the total sales volume of the home appliance industry in Guangdong Province reached 300 billion yuan. The total output value of the home appliance industry in Shunde in 2006 exceeded 91.5 billion yuan
with exports of US$5.5 billion. ()
Grand’s is a world brand with strong competitiveness!