Brand planning is completed under the circumstances of new brand or product promotion and old brand upgrading. Compared with brand management, its working frequency is relatively low. Generally, a brand only needs to do one or two pre-brand planning without major changes, and then the planning and implementation can also be completed by the brand manager.
Advertising planning is an aspect of brand planning and a manifestation of brand promotion. In the overall brand planning, advertising is only a small part, but it is an indispensable part. There are many kinds of advertisements, such as audio-visual advertisements, print advertisements, movie advertisements and online advertisements. It is also a very good direction if you can understand advertisements.
From the above analysis, we should be able to see the difference between the three, hoping to help you.