Mingyuan Food Company - "Eternal Chicken"
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In May 1997, the first "Eternal Magic Chicken" store was established in Hohhot. After several years of hard work, it has developed rapidly. Mingyuan people conscientiously follow the principle of "food for the people". With the corporate philosophy of "for the sake of heaven, I put people first", it has won the favor of consumers with its unique flavor and high-quality service.
The company has successively opened nearly 50 direct-selling chain stores in Hohhot, Baotou, Dalian, Nanjing, etc., and has achieved great success. The company has more than 300 employees. The company strictly controls quality, bases raw materials, standardizes production and standardizes services.
In 2002, our company invested heavily to build a modern factory covering an area of ??14 acres in Jinhai Economic Park, Hohhot City, integrating office, life services, food processing, environmental protection, greening and beautification. In 2003 It was fully put into use on August 11, marking that Mingyuan Food Company has entered a new stage of growth.
In order to further tap the potential of the food market and continuously meet the needs of society, Hohhot Mingyuan Food Company invested 5 million yuan to establish a fully enclosed enema food production line that maintains traditional flavor and high quality. Mr. Wang Chunli, the director of Harbin Enema Factory, joined forces to launch the second largest brand of Mingyuan Food Company---"Baikal Red Sausage" series of food. This successful move satisfies the desire of customers to eat genuine products with high quality. "Harbin red sausage" needs.
The God of Agelessness - "Eternal Age" reflects people's desire for a warm, joyful and happy life.
All our efforts and struggles are not just for a kind of physical gift and material possession; nor are we just satisfied with human health and longevity and the sustainable management of our business;
All our pursuits contain green and life, life and happiness, health and sweetness, civilization and progress;
At the same time, we also hope to give people a kind of spiritual wealth and peace of mind.
The immortal chicken is the "cultural chicken"
There is no feast without chicken! During the holidays, chicken is a must on the table. Especially in the Year of the Rooster, the joy of eating chicken is not only reflected in the process of eating.
Eating chicken is about culture, so there is "chicken culture". When children go home to visit their parents, they should offer "filial piety chickens"; when daughters are in confinement, mothers should offer "love chickens"... It is also very famous to treat guests to chickens during the banquet: offering chicken heads to show respect; offering chicken wings to show respect. It means "fly high", respect chicken feet and wish "good luck", chicken thighs are usually eaten by children, hoping to grow strong legs... If you have "chicken culture", you must eat "cultural chicken". The immortal chicken brings people not only delicious food, but also a blessing. Her culture is reflected in the meaning of "immortality" - immortality in youth, immortality in career, and immortality in love. These good wishes for people are the unique culture of the immortal chicken. Therefore, the Immortal Chicken is a "cultural chicken" with rich emotions.
The immortal chicken has been passed down to this day, and its color, aroma, taste, nourishment and its cultural connotations have been harmoniously unified.
On the occasion of the Year of the Rooster, Mingyuan Food Company has put on "cultural clothes" for the immortal chicken - a new gift package with "Chicken Fortune" to bring delicious food and health to consumers. , send blessings!
The immortal chicken in "cultural clothes" is more charming, easy to carry, easy to give as gifts, and easy to eat.
The immortal chicken is a "healthy chicken"
Chinese people have always loved eating chicken. In the past, they ate for taste, but now they eat for health. Therefore, when eating chicken, you must eat "healthy chicken". What is "healthy chicken"? First, the raw chicken itself must be healthy. Second, the finished chicken must be beneficial to human health after eating.
According to traditional Chinese medicine, chicken is sweet in taste and warm in nature, and has the effects of warming the body, replenishing qi, and replenishing essence and marrow. The Immortal Chicken is formulated with 28 Chinese herbal medicines that are used both as medicine and food. According to the traditional Chinese medicine theory that "the spleen must be strong and the stomach qi should be moderated", it is based on the requirements of strengthening the spleen, harmonizing the stomach, warming, increasing flavor, antibacterial, and removing fishy smell. , organically combines the five flavors of sour, sweet, bitter, spicy and salty that the human body needs, making the original ordinary chicken delicious and healthy. The prescription also adjusts the flavor and dosage of the medicine according to seasonal changes and the needs of the human body.
Chicken contains vitamin B12, which maintains the health of the nervous system and eliminates irritability. When our body lacks vitamin B12, problems such as anemia, loss of appetite, and memory loss will occur. At the same time, vitamin B12 and our sleep Quality also has a lot to do with it, and Ageless Chicken can help us solve these problems. Because the formula of the Immortal Chicken makes the vitamin B12 contained in the chicken more easily absorbed by the body, making it a healthy food that can bring people happiness.
With the Eternal Chicken, it is so easy and comfortable to enjoy delicious food, exchange feelings, and create simple happiness.
Medicinal supplements are not as good as food supplements. The Immortal Chicken is just this kind of "healthy chicken" that is both nutritious and safe to eat.
The immortal chicken is a "delicious chicken"
For chickens, the weasel who always likes to secretly send New Year greetings to chickens is the absolute authority. As the "image spokesperson" of the immortal chicken, the weasel vividly illustrates that the immortal chicken is delicious and has fresh meat.
Chinese people have always had a tradition of eating chicken. The history of raising chickens can be traced back to the Neolithic Age in 2500 BC. Chicken is a kind of meat with high protein, high nutrition, low fat and low cholesterol. Excellent product. In China, there are more than 3,000 written recipes related to chicken. Among these more than 3,000 chickens with different flavors, the deliciousness of the Immortal Chicken is unparalleled.
The Immortal Chicken is refined from Chinese herbal medicines that are used both as medicine and food to produce natural color, aroma and taste. The evaluation expert group of the Chinese Society of Health Science and Technology most appropriately evaluated the characteristics of the Immortal Chicken: the meat is crispy but not rotten, the fragrance penetrates to the bone, and it is delicious.
Can such delicious food make a beauty-loving lady also eat meat? able! Compared with other meats, chicken has the characteristics of low fat and low calories. Chicken cooked with the unique formula of the immortal chicken can almost be called the first choice food for dieters to consume animal protein. Eating "meat" does not affect weight loss. How many women must be secretly enjoying themselves!
Therefore, as the "delicious chicken" recommended by Weasel, the Immortal Chicken is naturally the first choice among various flavors of chicken.
The Immortal Chicken is the "Integrity Chicken"
Quality is the foundation of an enterprise and the foundation of Mingyuan Food Company's integrity to consumers.
Mingyuan Food Company constantly pursues "zero-defect" management of products. The chicken meat produced by the company is crispy but not rotten, fragrant and delicious. At the same time, Mingyuan people "make good food" The good moral character of "being a good person" and the spirit of self-transcendence and initiative are integrated into the products.
The reputation of the immortal chicken "Integrity Chicken" is not just called out of thin air. Consumers are the best judges of a company. More than 600 consumers who came to the site for evaluation saw with their own eyes how Mingyuan Food Company strictly controls the raw materials and closely monitors the production process.
In order to ensure the freshness and health of the food, Mingyuan Food produces and sells daily, strictly controls the product balance, and implements a secondary reporting system. That is, each Bulao Shenji store will report the food the night before and the next morning. The required quantity of products is reported to the processing factory, and the quantity of products required in the afternoon is reported again at noon the next day. The processing factory produces according to the quantity provided by the specialty store, and strives to achieve zero balance for all types of products.
Food safety is directly related to the health and life safety of consumers. Mingyuan Food Company places the Immortal Chicken under the supervision of consumers and all walks of life.
The honors of "Integrity Unit", "Consumer Trustworthy Outstanding Member Unit", "Business License Inspection-Exemption Enterprise", and "A-Class Unit" in Food Hygiene are all affirmations of the integrity of the Immortal Chicken.
Eat with confidence, because the Immortal Chicken is an "integrity chicken" that is highly responsible for the health of consumers!
The Immortal Chicken is a "branded chicken"
Nowadays, people pay attention to brands in all kinds of consumption, especially food. Even when they go to the supermarket to buy steamed buns and bread, they have to look at the brand... …Consumers’ brand plot is due to their trust in the brand. Brands can give people a sense of safety and a guarantee of safety! Therefore, when eating chicken, you must also eat "branded chicken".
Mingyuan Food Company uses its brand to expand the market competitiveness and social influence of the company, enabling the company to achieve long-term sustainable development, and uses modern scientific and technological means to maximize the nutrition, health and cultural heritage of the immortal chicken. . Due to their high technical content and high nutritional value, the Immortal Chicken and its series of products have passed national appraisals and been supervised by the China Society of Health Science and Technology. They have also won many awards such as famous brand products at the China International Agricultural Expo. Not long ago, Mingyuan Food Company stood on the podium of the food hygiene "A-level unit" together with Yili, Mengniu and other companies.
Practice has proved: The brand strategy of the Immortal Chicken is completely correct!
Eternal Chicken Specialty Stores are opening one after another across the country. At present, there are more than 400 immortal chicken chain stores in 120 cities in 23 provinces (municipalities and districts) across the country, providing millions of immortal chickens to the society every year, which is called the "Eternal Chicken Phenomenon" by the news media.
A good corporate brand is a commitment to absolutely respect and resolutely safeguard consumers’ lives and health. In order to better safeguard the rights and interests of consumers, Mingyuan Food Company has strengthened strict monitoring of all aspects of production, processing and circulation, and resolutely prevented products with potential safety hazards from entering the market, making the Immortal Chicken a veritable "branded chicken" .
Send the immortal chicken to share delicious food and good luck
The Chinese nation is a nation that values ??etiquette and affection. To welcome the Dragon Boat Festival, celebrate the Mid-Autumn Festival, and celebrate the Spring Festival, gifts should be given to relatives and friends. Gifts and greetings to each other.
The Spring Festival is a traditional festival in China. Traditional culture is passed down under the influence of the festival and is everlasting. Therefore, when giving gifts during the Spring Festival, you should pay attention to both culture and practicality, so that the things you give are not out of the ordinary.
The chicken is an auspicious object. It has always been regarded as the god of good luck, warding off evil spirits, heroism, and celebration. In the Year of the Rooster, the gifts given must be related to the chicken. Which of the many chicken-related products should be given as a gift? In my opinion, it is better to give a golden rooster and a silver rooster than to give an immortal rooster!
Why give the immortal chicken? Delicious, healthy, auspicious, cultured, tasteful...there are so many reasons. But the most important reason is: Giving a chicken gift is to give good luck, and giving an immortal chicken is to give good wishes for eternal youth, career, and love!
In terms of meeting the needs of holiday consumption and gift giving, Mingyuan Food Company has thought too carefully for consumers! They have specially launched a new gift set of the Chicken of Agelessness. Gift packaging pays attention to the "four products": first, quality, freshness and health, daily production and daily sales, and deliciousness
Second, grade, product packaging is novel, festive, unique, and high grade; third, taste, giving The product gives the cultural connotation of "giving chicken gifts and giving good luck"; the fourth is moral character, integrating Mingyuan people's good moral character of "good food and good people" and the spirit of self-transcendence and initiative into the product. The immortal chicken is the best choice for gifts to relatives and friends, Spring Festival condolences, and employee welfare. Affordable and affectionate!
Give away the immortal chicken! Share the delicious food and luck with your friends; eat the immortal chicken! Keep health and happiness around you.