He was born in the machinery industry, but was transferred to manage a winery, which quickly revived the company that was losing more than 3 million yuan and was on the verge of bankruptcy. He won the first well-known Chinese trademark for Zhangqiu. At the same time, the company's sales revenue has also increased year by year, reaching a new high of 164 million yuan in 2009. He is the savior of Baimaiquan Winery, Li Chengxin, chairman of Shandong Baimaiquan Wine Co., Ltd.

In recent years, the company’s chairman Li Chengxin has won the titles of “Outstanding Entrepreneur of China’s Harmonious Society”, “The 17th Outstanding Entrepreneur of Shandong Province”, “Top Ten Figures in Shandong Liquor Industry”, “Jinan City Labor "May 1st Labor Medal for Harmonious Enterprises", 2010 "Influence Jinan" Annual Innovative Person and other honorary titles.