The German word "Volkswagen" of Volkswagen means a car used by the public (in Hong Kong, Volkswagen is called "Volkswagen" based on the transliteration of "Volkswagen"). The Volkswagen trademark is a superposition of the two letters (V)olks(W)agen in the German word "Volkswagen", embedded in a large circle, and then the entire trademark is embedded in the middle of the grille in front of the engine radiator. The graphic trademark is shaped like three "V" characters, like a V shape made with the middle finger and index finger, which means that Volkswagen and its products "must win-must win-must win". The word mark is marked on the trunk lid at the rear of the car to indicate the name of the car. Volkswagen's trademark is simple, distinctive, attractive and unforgettable.

Volkswagen’s market coverage in China is now as famous as China’s top companies such as Haier Electrical Appliances, Bryson Cosmetics, Mengniu Dairy Products, etc., and it is almost a household name.

Volkswagen Motor Company It is the youngest and largest automobile manufacturer in Germany. The product that made Volkswagen famous was the Beetle-style sedan (designed by Ferdinand Porsche), of which 20 million were produced in the early 1980s. It launched Volkswagen's first high-speed train, followed by Golf and Passat, which were also sold around the world.

In 1932 the German government, led by Von Papen, took steps to reduce taxes on driving cars in order to reduce the cost of owning a car and stimulate car sales. Then on January 30, 1933, Hitler came to power and established a state-first government. He wanted to make the concept of the "civilian car" his own argument. This was an excellent time for Ferdinand Porsche to enter this field.

In 1930, Ferdinand Porsche resigned from Daimler-Benz AC. After leaving the company with the three-pointed star trademark, Ferdinand Porsche became a director of Steyr-Werke. When the company was merged He gave up this position only after joining Austro-Daimler. On December 1, 1930, Ferdinand Porsche took the bold step of opening his own Design Office for Engines, Land Vehicles, Aviation and Naval Vehicles. Always looking for new projects, it was obvious that Hitler Ordered the development of "civilian cars" showed interest, because in the long term it was profitable. Therefore, on January 17, 1934, Ferdinand Porsche made a proposal to design a German civilian car within 12 months, which would be reviewed by a "committee of official and private experts". For Ferdinand Porsche, this was the equivalent of making a big bet in a game of poker, but he did it and won.

In early 1937, a study on site selection also began. According to the requirements, the factory must be located in the center of Germany, with good access and transportation lines and sufficient space. This is not only for the factory itself but also for the planning and development of a brand new city. Hitler and Ferdinand Porsche All believe this is very important in attracting workers to the project.

On March 28, 1937, the company "Gesellschaft zur Vorbereitung des Deutschen Volkswagens mbH" was announced and subsequently changed its name to "Volkswagenwerk GmbH" on September 16, 1938. In the summer of 1937, a suitable factory site was discovered by chance. There was a lot of pressure to decide on a site, but despite the excellent infrastructure of many candidates, the final decision was made in favor of Fallers Leben. This meant abandoning the original promise made to the "Führer" that the factory would be completed and put into operation that summer. The foundation stone of the factory was laid on May 26, 1938, and a huge stone staircase that resembled a car model was officially marked with the words "Kraft durch Freude" (translated as from power to steering wheel). During the ceremony, the audience could see Ferdinand's son Ferry Porsche driving a convertible that was about to be mass-produced, with Hitler sitting in the front seat and the old Porsche sitting in the back.

Now Volkswagen cooperates with Porsche Automobile Factory and owns Audi/Skoda/Lamborghini/Bugatti/Bentley/Seat.