Supplementary material
New Balance, a brand founded by Mr. William J. Riley in Boston, the American marathon city, on 1906, is known as "President's jogging shoes" and "King of jogging shoes" in the United States and many countries.
Since 1906 was founded in Boston, USA, New Balance has made continuous progress in scientific and technological materials, product appearance and comfort in the spirit of manufacturing excellent products. The only constant is that New Balance operates in the spirit of high standards of ethics, 100% customer satisfaction and teamwork, with a view to becoming a high-tech enterprise. "New Balance" encountered trademark infringement litigation in the domestic market. 2065438+On April 24, 2005, Guangzhou Intermediate People's Court made a first-instance judgment on this highly concerned trademark dispute case. The court held that New Balance Trading (China) Co., Ltd., an affiliated company of American New Balance Company in China, infringed on the exclusive right of others to register the trademark "New Balance" and had to compensate the other party for 98 million yuan.
On March 25th, 20021year, according to the statistics of the interface, New Balance released the statement of "boycotting Xinjiang cotton" in June, 2020. ? [5]H & amp； A statement "Stop using cotton in Xinjiang" caused dissatisfaction among netizens in China. In fact, there are many foreign enterprises that "cut" cotton in Xinjiang in the past two years. These include BCI members Burberry, Adidas, Nike and New Balance.