Idda, a young Internet brand owned by Hisense, inherits Hisense's scientific and technological strength for more than 50 years, creates imaginative and cool products through the ultimate scientific and technological experience, gives young people a fun and interesting life experience, and becomes a cool playmate for young people. In 20 19, Hisense launched Vidda brand and intelligent hardware products, and defined it as a young electronic street brand, shouldering the brand mission of Hisense to acquire the young user market.

202 1, 65438+broke through 2 million units in February, becoming one of the most dynamic new brands of consumer electronics. In August of 20021,Vidda carried out an all-round brand upgrade, which means Hisense's prediction of the young electronic consumer industry in the new market environment and its expectation for Vidda to undertake Hisense's rejuvenation strategy. Vidda's brand upgrade also means young people's requirements for brand upgrade. High quality, high value, high performance and high cost performance will gradually replace the cost performance and become just needed.

Introduction of vidaa flat-panel TV

Vidda flat-panel smart TV products are divided into four series, namely V series, X series, S series and R series. Among them, V series music TV, in addition to high quality and high performance, cooperates with cool dog music in content, focusing on high-quality music effects and tens of millions of music content. The representative products of V series are 65V5G, 65V3F-PRO and 55V3F. X-series game TV is aimed at young people's first racing big screen. The representative products are 55/65/75/85V3H-X products.

S series TV pays attention to the product concept of mutual optimization and combination of appearance and performance. Compared with R series, it provides users with a convenient and intelligent audio-visual experience by upgrading the configuration and functions. The representative works are products with four sizes of 55/65/70/75V 1f-S, and the R series is positioned as a popular boutique, covering the mainstream functions of the industry and paying attention to the cost-effective advantage. The representative works are products in seven sizes: 32/43/50/55/58/65/70V1F-R.

Reference to the above content: Baidu Encyclopedia -Vidda