Trademark use is of great significance to trademark registration, survival, value enhancement and protection:

1. Trademark registration:

-Trademark use is a matter of trademark registration premise. Trademark registration requires that the trademark be actually used in commercial activities and be an effective identifier to identify the source of goods or services. By using a trademark, you can prove actual use of the trademark and increase your chances of successfully registering the trademark.

2. Trademark survival:

-After a trademark is registered, the trademark needs to be continuously used in commercial activities to maintain its validity and effectively registered status. The continued use of a trademark helps maintain the term of the trademark and prevents the trademark from expiration due to a long period of non-use.

3. Value enhancement:

-The use of trademarks can increase the visibility and recognition of the trademark, and enhance the market value of the trademark. Through effective branding and extensive use of your trademark, you can build a strong brand image and market position, giving your trademark higher value.

4. Protection:

-Trademark use is the basis for trademark protection. By actively using your trademark and building awareness of it in the market, you can reduce the risk of others inducing you to register your trademark and better protect your trademark from infringement or misappropriation.

In short, trademark use is of great significance in terms of trademark registration, survival, value enhancement and protection. By actively and compliantly using your trademark, you can ensure the legal registration and validity of your trademark, and give your trademark higher commercial value.

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