Need authorization, safe. Tik Tok live broadcast with goods, if it is not its own brand, but someone else's brand, then it is necessary to prepare the registration certificate of the goods and let the brand issue a brand authorization letter. As of April 27, 2023, Tik Tok Store only supported secondary authorization. Brand authorization requirements: licensor, licensee, authorized brand and authorization period need to be displayed. Tik Tok can't put branded goods on the shelves without authorization. Once put on the shelves, it will be systematically investigated, which will lead to shop violations, being sentenced to counterfeiting, serious direct confiscation of deposits, closing the store, and even freezing the payment and stopping settlement.