In 1998, the factory settled in Ningbo, and Zhejiang Haizhilan Clothing Co., Ltd. was formally established.

in p>1999, the brand chain plan was launched and more than 1 specialty stores were successfully opened.

In p>23, Taiwan Province film star Ma Jingtao was successfully signed as the image spokesperson, and the number of specialty stores increased to 26.

in p>25, the second-phase factory building was built with an area of 12,m2, and moved to Dongyang, which is known as "the hometown of woodcarving" and "the hometown of cinemas", and passed the quality system certification of Wan Tai ISO91:92.

in p>27, it won the titles of "China Famous Trademark", "Zhejiang Famous Trademark" and "National Inspection-free Product".

in p>28, the strategy of "brand is king, service is king" was established, and Jiangsu branch was successfully established.

in p>29, Anhui branch was established.

in p>21, Hubei branch and Jiangxi branch were established.

in p>211, Henan branch and Shandong branch were established, and the number of specialty stores exceeded 4.