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How long does the whole process of trademark registration take? What are the specific steps?
It takes about one and a half years for a trademark to be registered.

trademark registration process:

1. Trademark inquiry

Trademark inquiry refers to the inquiry of whether the trademark applied for by the applicant or his agent is the same as or similar to the trademark with prior rights before filing the registration application.

2. Trademark review

Trademark review is divided into formal review and substantive review.

① trademark form review (3-4 months), it is very important to establish the application date. As China's trademark registration adopts the principle of prior application, once the application date occurs, it becomes the legal basis for determining the trademark right. The application date of trademark registration is based on the date when the Trademark Office receives the application documents, and the Trademark Office issues a notice of acceptance to the applications that meet the formal requirements.

② substantive examination of trademarks (12 months). Substantive examination of trademarks is a series of activities such as examination, data retrieval, analysis and comparison, investigation and study, and decision to give preliminary approval or reject the application by the competent trademark registration authority.

3. Announcement of preliminary examination

The examination and approval of a trademark refers to the decision to allow the registration of an application for trademark registration that meets the relevant provisions of the Trademark Law after examination. And make an announcement in the Trademark Announcement. If no one raises an objection within three months or the objection is ruled invalid, the trademark will become effective and a registration certificate will be issued.