A three-dimensional trademark appearance patent is: a three-dimensional mark, the overall appearance of a commodity or the overall or partial shape and pattern of the physical packaging of the commodity, or a combination thereof, as well as a combination of color, shape and pattern. 3D logo.

Legal basis

Article 2 of the "Patent Law of the People's Republic of China" that came into effect on June 1, 2021

What is referred to in this law Inventions and creations refer to inventions, utility models and designs.

Appearance design refers to a new design that is aesthetically pleasing and suitable for industrial application, based on the overall or partial shape, pattern, or combination of the product, as well as the combination of color, shape, and pattern.

Article 27

When applying for a design patent, a request, pictures or photos of the design, a brief description of the design and other documents shall be submitted.

The relevant pictures or photos submitted by the applicant should clearly show the design of the product requiring patent protection.

Article 8 of the Trademark Law of the People's Republic of China

Any sign, including text, that can distinguish the goods of a natural person, legal person or other organization from the goods of others , graphics, letters, numbers, three-dimensional logos, color combinations and sounds, etc., as well as combinations of the above elements, can be applied for registration as trademarks.