Who is YPL?

YPL is a functional sports brand from Australia. Its main products include slimming pants, breast-beautifying vests, sun protection jackets, sports bags and hats, etc. Among them, the best-selling items are called "small They include dog yoga pants, peach hip pants, AI pants, and other pants. Their service concept is "Marks Your Body, helping women solve all body anxieties."

The strength of the YPL brand is still very good. This brand has cooperated with many leading anchors. For example, Li Jiaqi once launched YPL products in his live broadcast room. At the same time, YPL also cooperated with many celebrities We have collaborated with Zhu Yilong, Wang Jiaer, Zhao Lusi, Twins, Hu Ge, Mao Xiaotong, Fan Weiqi, Liu Tao, Jing Tian, ??Zhang Junning, Luo Yonghao, etc.

YPL issued an apology to Simba again. Why did YPL apologize to Simba? What happened?

The reason was that on the evening of April 18, the "YPL sunscreen cooling pants" sold by Simba and Dandan in the Kuaishou live broadcast room of Simba's Dandan were questioned by consumers as selling fake products. The YPL brand side They followed up and claimed that they had not cooperated with Simba. Simba had not obtained official authorization. Simba immediately refuted the rumor and explained that the YPL brand clothes it sold were through cooperation with Harbin Aoshengyuan Trading Co., Ltd. That’s it. Simba was once again brought to the forefront and even trended on Weibo.

The first round between Simba and YPL can be said to have different opinions. Each has its own opinions, and both are reasonable. The former said that he had authorization only with other companies, the latter said that he had not cooperated, and the former It is an infringing sale.

In the second round, YPL once again claimed that the trademark registered by Harbin Aoshengyuan Trading Co., Ltd. was too different from the products sold and that it was a self-created graphic mark. It also pointed out that "some online accounts are involved in publishing other products of our company." The sealed documents will be investigated to the end." Simba clearly replied in this round that they had verified and found that the cause of this incident was the dispute caused by the time difference before and after the trademark transfer, and there was no infringement or selling of fake goods. He also promised If you are not satisfied you can get a full refund.

On April 23, YPL once again emphasized that "if Xin Xuan produces the authorization letter stamped by our company, it is also a forgery, and our company will hold the forger responsible for the corresponding legal liability." However, what shocked netizens was that in the afternoon of that day, the YPL brand issued the latest statement stating that the trademark licensing dispute has been properly resolved. The YPL brand apologized for the impact it had on related companies, netizens and Mr. Xin Youzhi. This round can be said to be Simba's victory, and YPL apologizes.

This is the whole story. This matter seems like both parties are arguing to defend their rights. However, looking at it from another angle, the two parties reconciled on their own without third-party mediation. During the reconciliation process, both parties were on the hot search for several days because of this matter. The final result was sad. Ba's innocence has been cleared, and the brand's reputation has also been enhanced. It can be said that both parties have achieved a win-win situation.