Details are as follows:
1. Since April 20 17, the trademark fee has been reduced to 300 yuan. If you entrust an agent, you also need to pay 600 trademark agency fees to 800 yuan. The benchmark agency fee stipulated by the State Trademark Office is 800 yuan per piece (excluding the inquiry fee and design fee from the State Trademark Office). As long as the agency fee does not exceed 1500 yuan, the quotation is reasonable. For different agencies, the professional standards of agents, the quality of applications completed and the registration services provided to customers (including pre-registration and post-registration) are very different, and the prices are naturally very different in terms of operating costs and the value brought to customers;
There are two ways to register a trademark. One is to let trademark applicants go directly or send them to the State Trademark Office for registration. The cost is only 1000. The other is to authorize the trademark agency to register. Generally speaking, the fee is the application fee 1000 plus the authorized agency fee. The agency fee is charged according to the service level, which is generally around 400- 1000. The better the service level, the higher the charge.
3. Institutions with too low prices will definitely make a big discount on the service content. For those who choose to apply on their own, it is very likely that they don't understand the trademark application process, the trademark registration categories are not distinguished, and the trademarks are not similar, which will take a lot of time, even more than paying the fees of trademark agencies;
It is much better for trademark applicants to deal with things they don't know in professional companies. In recent years, due to the promotion of trademark agencies and increasingly fierce market competition, many agencies use low prices to attract customers. However, if the agency fee falls below 600 yuan and there is not enough business volume, the service level of the agency may not be guaranteed. Bian Xiao once again reminded everyone that we must be vigilant when choosing a trademark agency. Don't choose it because of its low cost. We must choose it after careful investigation.
legal ground
Detailed Rules for the Implementation of Trademark Law in People's Republic of China (PRC)
Article 83 The term "trademark agency" as mentioned in the Trademark Law refers to accepting the entrustment of the client to handle trademark registration application, trademark review or other trademark matters in the name of the client.