1 Rolls-Royce Motor Cars was founded in 1904 by Henry Royee (F. Henry Royee) and the nobleman C. Rolls (C. Rolls). Volkswagen purchased Britain's Rolls-Royce Cars Ltd. in 1998.
Rolls-Royce is world-renowned as an "aristocratic" car company. Rolls-Royce Motor Company's annual output is only a few thousand vehicles, which is not even a fraction of the output of the world's major automobile companies. But from another perspective, things are rare and valuable. The reason why Rolls-Royce cars have become a symbol of status and status is because the company has to scrutinize the identity and background conditions of the car buyers.
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Car Logo Story
p>The Rolls-Royce logo uses two "R"s overlapping each other, symbolizing that you are in me and I am in you, embodying the harmonious and harmonious relationship between the two.
In addition to the double R, the Rolls-Royce logo also has the famous Jumpman logo. The idea of ??this logo was taken from a 2,000-year-old statue of the Goddess of Victory in the art corridor of the Louvre Museum in Paris. Her solemn and noble figure is the source of passion for artists. When automotive art master Charles Sykes was invited to design a logo for the Rolls-Royce Motor Cars Company, the image of the goddess deeply imprinted in his mind immediately inspired him to create. Then a statue of a goddess with arms stretched back and a veil floated over.
"Brothers working together are stronger than gold." From the Wright brothers who invented the airplane to the Renault brothers, Dodge brothers, and Maserati brothers who manufactured cars, all of them have verified this golden motto. The success of the above-mentioned "brothers" is admirable, but there is a kind of friendship that transcends blood ties that is even more admirable. They ignore their family origins and work together for the same goal and achieve great results. The most famous one is the Rolls-Royce myth created by the aristocrat Charles Rolls and the civilian Henry Royce.
The protagonist of the story, Charles Stuart Routh, was born in 1877 in a prominent aristocratic family in London, England. Unlike the new aristocracy who only cared about factories and credit gains, this aristocrat was obviously influenced by the era of great technological leaps at that time and therefore showed a strong interest in science. When he was at Eton College (secondary school), Rouse installed a newly invented generator with his own hands, and then he entered the Department of Civil Engineering at Cambridge University. During this period, he became fascinated by novel cars and automobiles. Sports, and by the time he graduated, he had become a racing expert. In 1903, Rolls drove an 80-horsepower car to a car speed record of 150 kilometers per hour in Berlin.
The life experience of the other protagonist in the story, Frederick Henry Rice, is obviously very different from that of Rolls. Rice was born in a poor miller's family in 1863. Due to the pressure of life, Rice once sold newspapers on the street, and then worked as an apprentice at the railway company. Although he was born into a poor family, Rice showed great talent in mechanics. In 1904, Rice, who was over 40 years old, designed and manufactured a 2-cylinder car. This car was a masterpiece at the time. The car used a motor to start instead of a traditional crank, and the car ran very smoothly and had a low failure rate. Low. It happened that one of Rice's business partners, Henry Edmonds, was a member of the Royal Automobile Society. He told Rolls about this matter, which was also a member of the society. Unexpectedly, Rolls was very interested. In this way, two people with completely different situations and backgrounds are connected by one thing.
In fact, Rolls has always had a wish: to find a British car that can match the quality of foreign cars, and to name this car after himself. As an engineer, Royce's ambition coincided with Rolls-Royce's: to build cars of the highest quality regardless of cost, and to sell them to people who knew the goods. It was this same ambition that ultimately led to the two's acquaintance across family backgrounds. On May 4, 1904, under the introduction of Henry Edmonds, the two met at the Milland Hotel in Manchester and hit it off immediately. They first envisioned the development of future cars, and sketched a sketch of a car on a napkin, which became the first drawing of the world-famous Rolls-Royce.
After the meeting, the two decided to jointly form Rolls-Royce Motor Cars. Rolls-Royce would be responsible for design and production, and Rolls-Royce would be responsible for sales. The two signed a cooperation agreement. In 1904, Rolls-Royce produced its first 10-horsepower model. The company trademarked the car as "Rolls-Royce", making this car the first Rolls-Royce car. The first batch of 10 cars were produced in China. They participated in the automobile exhibition held in Paris that year and became famous in one fell swoop. Faced with a large number of orders, the company still insisted on manual manufacturing. At that time, it took about 25 workers and 8 months to manufacture a car. These manpower and man-hours made the vehicle carefully crafted and refined from the appearance to the interior. Since then, handcrafting has been an unchanging tradition at Rolls-Royce.
2 DaimlerChrysler Group announced in New York that Maybach, the German ultra-luxury sedan brand that had been dormant for 60 years, was officially resurrected. The two models launched for the first time are Maybach 57 and Maybach 62, produced by Mercedes-Benz, priced at 310,000 euros and 360,000 euros respectively. This price is very astonishing, approximately equivalent to the combined price of 3.5 Mercedes-Benz S600s, or 2.5 Ferrari 360s. Even the famous Rolls-Royce and Bentley only have high-end products that can rival the Maybach 62.
A century of Maybach
Like red wine, famous paintings, Gothic castles, etc., the more historical a car brand is, the more precious it is. Especially for cars designed for the "rich among the rich" such as Maybach and Rolls-Royce, the car is no longer a simple "transportation tool". It must have a profound cultural heritage and even have an aristocratic temperament to show off. The taste and uniqueness of the car owner.
The cultural heritage of the Maybach sedan comes from a father and son named "Maybach". In 1885, Wilhelm Maybach assisted his friend Gottlieb Daimler, known as the "Father of the Automobile", to create the world's first vertical engine; in 1901, he designed a honeycomb radiator and A 35-horsepower Mercedes-Benz with a front-engine and rear-wheel drive. These automobile technologies that seem ordinary today were a major innovation at the time. In the following years, Maybach invented the world's first four-speed mechanical transmission and spray carburetor, becoming a momentous automotive technical talent, and was therefore known as the "Father of Automobile Design."
In 1909, Maybach began to stand on his own, designing high-performance engines for the famous Zeppelin airship. But 10 years later, the younger Maybach, who inherited his father's business, entered the automotive field. In 1921, under the guidance of the elder Maybach, he built the first luxury sedan, the Maybach W1, which aroused market response. With its high-performance engine, With excellent mechanical structure and noble interior decoration, Maybach cars quickly became the main rival of Mercedes-Benz at the time.
In 1930, the famous Maybach Zeppelin sedan came out. It used an 8-liter V12 engine with a maximum power of 200 horsepower. It became one of the most advanced cars in the world at that time and laid the foundation for the Maybach sedan. status in the luxury segment.
In the 1930s, when Maybach was flourishing, World War II broke out. During those turbulent years, luxury cars like the Maybach had no customers. In 1941, the factory that produced 1,800 Maybach cars was forced to cease production. Maybach, a once brilliant brand, also broke its wings to compete with Rolls-Royce, Bentley and other brands, and was absorbed by Daimler-Benz in 1961.
The revived Maybach sedan
Just 60 years after the Maybach sedan disappeared, Daimler Group is determined to revive this legendary brand again.
In order to make the revived Maybach a hit, technicians spent about a year touring the Maybach prototype with the front face covered to listen to opinions from all parties. At the Geneva International Motor Show in March this year, Maybach was put on display by the mysterious DaimlerChrysler Group in a dark glass cover, announcing in this looming way that Maybach was back! It wasn't until it was officially launched at the beginning of this month that Maybach showed its "true face."
The Maybach 57 and 62 launched in New York this time are named after their body lengths, that is, the Maybach 57 is 5.7 meters long, while the 62 is 6.2 meters long.
In the top-of-the-line Maybach 62, the interior equipment is extremely luxurious. In addition to 4-zone independent adjustment of automatic air conditioning, DVD, and surround sound, there are also satellite phones and independent TVs with leg supports. Rear multifunctional seats, etc. In addition, the wheelbase of the Maybach 62 reaches 3.83 meters, which is longer than the entire length of the Polo sedan. This ensures ample space inside the Maybach.
3 The British Bentley family acquired an imported French sports car brand, DFP Company, in 1912 and renamed it "Bentley" and focused on designing and manufacturing sports cars. Bentley sports cars were very successful in the 24 Hours of Le Mans from 1923 to 1929. However, due to poor management, the Bentley company was purchased by Rolls-Royce in 1931. Bentley, as the sports sedan of Rolls-Royce, now has a global product share of about 60%. The difference between Bentley luxury sedans and Rolls-Royce models lies in the sporty body layout, tighter driving structure adjustment and greater power. He is more to satisfy the needs of wealthy young people pursuing the pleasure of high-speed driving