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What should we pay attention to in trademark transactions?

Consumers today are beginning to pursue brands, so having a trademark is the basis for the success of a product. In addition to applying for registration yourself, there is another way to obtain a trademark through trademark trading. Because this method has a relatively short time cycle and a very high success rate, trademark trading has become an important way for more and more modern enterprises to obtain trademarks. . So what do we need to pay attention to during the trademark transaction? Next, the editor of Bajie will introduce these matters to you.

(1) Do a good job before the transaction

You must do a good job, because some criminals have actually transferred the trademark to other people during the trademark transaction. Now it is actually I'm just lying to you, so you have to settle the balance after the other party completes the transfer and transfer of trademark ownership.

(2) Trademark rights status investigation

At this stage, it is checked whether the trademark has been approved for registration, whether it is being registered, whether the use period has expired, etc.

(3) Trademark usage

The goods and services corresponding to the trademark, whether the rights holder has exceeded the approved scope, etc. In addition, there is also whether the graphics and letters composed of the trademark are protected by copyright.

(4) Whether the trademark is at risk

Investigate whether the other party has the right to dispose of the trademark. When there are similar products using the same trademark, the trademark cannot be divided and transferred.

Some terms you need to know before trademark transactions

(5) Illegal transfer

The so-called illegal transfer of a registered trademark means that the transferor of the registered trademark is not the registered trademark. The owner of the trademark may secretly transfer the registered trademark through fraud or other improper means without the consent of the registered trademark owner.

(6) Invalid transfer

The so-called invalid transfer means that the transfer of a registered trademark does not comply with the restrictions stipulated in the trademark law.

(7) Partial transfer

The so-called partial transfer means that the transferor of the registered trademark does not transfer other similar similar trademarks related to the transferred trademark rights to the trademark transferee. The transferor intentionally or unintentionally retains or conceals some similar trademarks that are similar to the transferred trademark. After the transfer of the trademark, the transferor can still use other trademarks that are similar to the transferred trademark, causing substantial harm to the trademark transferee. of harm.

The above are some suggestions put forward by the editor of Bajie on the precautions for trademark transactions. I hope they can help you. If you have any questions, please feel free to ask.

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