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Is it considered a high-end wine?

Yes. The criteria for high-end wine include a brand value of more than 1 billion and a certain degree of popularity and social status. Sheshe became a well-known trademark in China in 2006, with a brand value of 2.077 billion yuan. It is one of the top five high-end liquors in China. During the Shanghai World Expo, Shede Wine represented China's high-end liquor and Sichuan wine at the Shanghai World Expo, showing China's first cultural business card to the world. Therefore, it is very well-known and belongs to high-end wine.