Merchants who settle in Tmall must be enterprises registered in Chinese mainland, including legal persons (companies) and partnerships (partnerships), and hold corresponding business licenses. At the same time, the brand applying to settle in Tmall must apply for trademark registration in word mark, China, and hold the Trademark Registration Certificate or the Notice of Acceptance of Trademark Registration Application issued by the State Trademark Office (except for some imported goods).

2. Charge standard:

Margin: merchants must pay a margin when operating in Tmall. The deposit is mainly used to ensure that the merchants operate according to Tmall's rules, and pay liquidated damages to Tmall and consumers according to Taobao Mall service agreement and related rules when the merchants violate the rules. The newly signed merchant shall pay the deposit of 20 12 in one lump sum when the residence application is approved. The deposit varies according to the nature of the store.

3. Join Tmall qualification:

1) I am a brand/manufacturer and must provide it.

2) Enterprise qualification: the applicant must hold the business license and tax registration certificate of mainland enterprises.

3) Brand qualification: The applicant must hold a Chinese trademark certificate or a trademark acceptance notice. Service qualification: the applicant must abide by the service standards of "Tmall", such as returning goods for 7 days without reason, providing formal sales invoices, points activities and so on.

4) Enterprise qualification: the applicant must hold the business license and tax registration certificate of mainland enterprises.

5) Brand qualification: formal brand authorization (if you sell multiple brands in one store at the same time, you can provide formal proof of purchase channels)

6) Service qualification: The applicant must abide by the service standards of "Tmall", such as returning goods for 7 days without reason, providing regular sales invoices, and points activities.