According to the provisions of the State Administration for Industry and Commerce's "Opinions on Solving Certain Issues in Trademarks and Business Names", the words in the trademark and the size of the business name are the same or similar, causing others to have a negative impact on market entities and their business names. If confusion arises about the source of goods or services (including the possibility of confusion, the same below), thereby constituting unfair competition, it shall be stopped in accordance with the law. 1. Main situations of confusion (1) Registering words that are the same or similar in size as other people’s business names as trademarks, causing the relevant public to misunderstand or misunderstand the owner of the business name and the trademark registrant. (2) Registering words that are identical or similar to others’ registered trademarks as the font size in the company name, causing the relevant public to misunderstand or misunderstand the trademark registrant and the owner of the company name. 2. Conditions that should be met in handling cases When handling cases of confusion between trademarks and business names, the following conditions should be met: (1) The trademark is confused with the business name and damages the legitimate rights and interests of the prior rights holder; (2) The trademark has been registered and the business name has been registered Already registered; (3) A request is made within five years from the date of trademark registration or enterprise name registration (including requests that have been made but have not yet been processed), but this does not apply to malicious registration or malicious registration. 3. Complaints from right holders If trademark registrants or business name owners believe that their rights and interests have been harmed, they may complain in writing to the State Administration for Industry and Commerce or the provincial administration for industry and commerce, and attach relevant evidence and materials proving that their rights and interests have been harmed. . 4. Principles of handling When dealing with confusion between trademarks and business names, the principles of maintaining fair competition and protecting the interests of prior legal rights holders should be applied. 5. Handling of Cases If a case of confusion between a trademark and a company name occurs within the same provincial administrative region, it shall be handled by the Provincial Administration for Industry and Commerce; if it crosses provincial administrative regions, it shall be handled by the State Administration for Industry and Commerce. Cases requiring the protection of exclusive rights to trademarks shall be handled by the enterprise registration department of the administrative bureau for industry and commerce at or above the provincial level; if the name of the enterprise should be changed, the handling department shall work with the trademark management department according to the enterprise name approval authority and report it to the State Administration for Industry and Commerce. Registration with the Trademark Office and Enterprise Registration Office. Cases requiring the protection of enterprise name rights shall be handled by the trademark management department of the administrative bureau for industry and commerce at or above the provincial level; if a registered trademark should be revoked, the handling department shall submit an opinion and submit it to the Trademark Office of the State Administration for Industry and Commerce for decision, and the State Administration for Industry and Commerce shall The Trademark Office of the State Council, together with the Enterprise Registration Office, will handle the matter in accordance with the relevant provisions of the Trademark Law and the Implementing Rules of the Trademark Law. Any use of a trademark or company name that causes confusion in violation of the relevant provisions on trademark management and enterprise name registration shall be investigated and punished by the competent industrial and commercial administration authorities in accordance with the law.