The reasons for changing the name of this brand are as follows:

1. As a brand, Yihetang needs continuous innovation and development in the market competition. By changing the name, you can bring freshness to consumers and attract more attention and desire to buy.

2. With the expansion and development of the company's business scope, the original name can no longer accurately express the company's core values ??and positioning. Changing the name can better match the corporate image and product features, and enhance brand value.

3. Yihetang has taken into account factors such as trademark registration and cultural communication, and made adjustments in these aspects to comply with relevant regulations and requirements.