New Balance Leading is a leisure sports brand owned by New Balance Leading Sports Goods Co., Ltd. Since the brand started operation in 2005, it has been steadily going through 10 years.

The total area is 228 acres, with a total construction area of ??180,000 square meters. It will become the first company in the industry to introduce personalized customization, smart industrial parks, and robot smart production; customers can place orders through smart stores and use big data Center, R&D center, shoe production robots, intelligent manufacturing and rapid logistics supply.

The group was formerly known as Blue Fish Shoes and was founded in 2006. The group has Jiangxi New Balance Leading Sports Goods Co., Ltd. and Guangzhou New Balance Leading Media Co., Ltd. The group is mainly engaged in product research and development, production, brand marketing and promotion, etc. , the products have been exported to 12 overseas regions, and brand branches have been established in 28 domestic provinces.

Extended information:?

New Balance Leading and New Balance are not the same store. New Balance is New Balance, a brand established in 1906 by Mr. William J. Riley in Boston, the marathon city of the United States. It is known as the "President's Jogging Shoes" and "The King of Jogging Shoes" in the United States and many countries.

Since New Balance was founded in Boston, USA in 1906, it has adhered to the spirit of manufacturing excellent products and continued to make continuous progress in technological materials, product appearance and comfort. The only thing that remains unchanged is that New Balance operates with high standards of ethics, 100 customer satisfaction, and a team spirit in order to become high-tech.

New Balance Leading-Corporate Profile