GOME Electric Appliances (English: GOME) is a chain home appliance sales company in China and the largest home appliance retail chain company in mainland China. It was established on January 1, 1987. The chairman is Chen Xiao. It has established 28 branches and hundreds of directly operated stores in Beijing, Tianjin, Shanghai, Guangzhou, Shenzhen, Changsha, Hong Kong and other cities.
Gome Electrical Appliances Holdings Limited (HKEx: 0493) is a comprehensive enterprise company listed on the Hong Kong Stock Exchange. The company is registered in Bermuda and the chairman is Chen Xiao.
On January 1, 1987, Gome Electrical Appliances established its first small store of less than 100 square meters in Beijing, mainly selling various household appliances.
At present, Gome Electric Appliances has become a well-known trademark in China and has developed into the largest home appliance retail chain enterprise in China, ranking 22nd among global commercial chains. It has more than 560 directly-operated stores and more than 100,000 employees in more than 160 domestic cities such as Beijing, Tianjin, Shanghai, Chengdu, Chongqing, Xi'an, Guangzhou, and Shenzhen, as well as Hong Kong and Macau. It has become one of the many well-known home appliance manufacturers at home and abroad in China. largest dealer. Among the top 30 chain stores in China in 2004 announced by the Ministry of Commerce, Gome ranked second with a value of 23.88 billion yuan, and once again ranked first in the home appliance chain; in the top 30 chain stores in China in 2005 announced by the Ministry of Commerce Among them, Gome Electric Appliances ranked second with 49.84 billion yuan, and once again ranked first in the home appliance chain, continuing to lead China's home appliance retail industry. At the end of 2004, Gome Electrical Appliances basically completed the network construction of the primary market in mainland China, while expanding to the wealthier secondary and tertiary markets, and set a goal of achieving sales of 120 billion yuan in 2008.
In November 2003, Gome Electrical Appliances established a branch in Hong Kong. It has now successfully grown to seven branches, taking an exploratory first step in developing overseas markets. It also indicates that Gome Electrical Appliances will eventually enter the international market. . In June 2004, Gome Electrical Appliances was successfully listed in Hong Kong. In the selection of "2004 Rich Hundred Popularity List and Brand Influence", Gome Electrical Appliances ranked second among the most influential enterprises.
In the course of 18 years of development, Gome Electric has continuously summed up its experience and formed the business philosophy of "Businessmen have no boundaries, and integration is the best"; it has created "modest industry leaders" and " The brand image of "Cost Control Expert", "Consumer Expert and Service Expert", and "Supply Chain Management Expert" has formed a talent strategy of "equal emphasis on selection, employment, training and retention".
Today, Gome Electric Appliances is far ahead in the industry in terms of chain level, management level, operating performance and corporate culture construction. It has become the number one brand in China's home appliance retail industry and is moving towards "becoming The long-term strategic goal of becoming the world's top home appliance chain retail enterprise continues to advance rapidly.
The company ranked 53rd in the 2006 Top 500 Chinese Enterprises jointly released by the China Enterprise Confederation and the China Entrepreneurs Association, and ranked 30th in the 2007 Top 500 Chinese Enterprises. seven.