1. Formal review: After the application is submitted, the application number and application time will be confirmed. At this stage, the application documents are reviewed to see if they meet the requirements;
2. Substantive review: Review whether the trademark is registrable according to the law, for example, whether it is distinctive. If the examiner considers that the trademark is not suitable for registration, a notice of rejection will be issued. Applicants can respond within the specified time. The applicant can also apply for a delay in reply;
3. Trademark announcement: After the trademark passes the examination, the applicant will be informed that the trademark application has been accepted and published in the trademark announcement. Anyone can raise an objection within the 2-month announcement period, state the reasons and submit relevant evidence;
4. Registration approval: a trademark that has been ruled to be registered after objection, or a trademark that has been announced as having no objection. The trademark will be approved for registration and a registration certificate will be issued. The entire smooth application process (if there are no rejections, objections, etc.) takes about 8-14 months.