Settling in a Douyin store not only provides merchants with an additional high-traffic promotion channel, but also has great advantages in terms of brand exposure and increased sales. Therefore, many merchants and companies with the need to promote and bring goods have begun to settle in Douyin stores, but what information do they need to prepare before settling in? After searching online, there are various versions. Volume Culture has compiled comprehensive information required for settlement to help merchants improve their chances of passing the review and avoid wasting their time!

List of registration materials

Required: business license, legal representative/operator ID card, bank account information, store logo.

Optional: brand qualifications, industry qualifications

What information is needed to enter Douyin Store? Check-in list at a glance! Volume-Tail Culture Business License: A three-in-one business license. It is necessary to ensure that the current time is more than 3 months from the expiration date of the business license. It must be a physical store business license, and entry without a physical online store business license is currently not supported.

Identity document of legal representative/operator: Mainland China only needs to provide a second-generation ID card. Hong Kong, Macau, Taiwan and other regions provide residents with mainland travel passes. Overseas, only enterprises are supported, and passports are required. For individual businesses, Accounts do not support overseas settlement.

Bank account information: Enterprises can choose to provide corporate bank card number + account opening bank + account opening branch location + account opening name / legal person personal bank card number + bank reserved mobile phone number + verification code; individual industrial and rural merchants need to provide business information Personal bank account + mobile phone number reserved by the bank + verification code.

Store logo: must not infringe; must not contain private information and any contact information; must not involve politically sensitive/horror/thriller/overly exposed and other harmful information.

Brand qualifications: Ordinary stores do not need to provide brand qualifications to settle in, and it will be more convenient and faster to settle in. After successful settlement, you can also supplement the brand qualifications and other information by yourself. Private brands need to provide a copy of the trademark registration certificate or trademark registration application acceptance notice; non-own brands need to provide a trademark registration certificate, authorization relationship document/authorization letter, and the validity period of the authorized childbirth must be greater than 6 months.

Industry qualifications: Except for food and beverages, alcohol, fresh produce, mother and baby, agricultural supplies and green plants, educational audio and video, books, etc., no industry qualifications are required to enter other categories. For computer, office, mobile phone, digital and other categories, individual industrial and commercial households need to provide a third-party store link that is consistent with the store owner, but enterprise operations do not need to provide it.