Jite Intellectual Property: When applying for U.S. trademark registration, is it better to use a personal name or a corporate name?

Hello, the following are the differences between individuals and enterprises:

1. The materials provided during registration are different

The company provides a business license and the corresponding official seal , individuals provide individual licenses and legal person ID cards.

1. Registration in the name of a company requires a copy of the company's business license and the company's official seal.

2. Registration in the name of an individual requires a copy of your personal ID card and a copy of the business license of an individual industrial and commercial household.

2. Different trademark ownership rights

1. Trademarks in the name of the company

The ownership belongs to the company, and corporate legal persons or shareholders of the company do not have exclusive rights to registered trademarks. Yes, if the company is cancelled, the trademark will be invalid. The trademark belongs to the company's property and needs to be liquidated.

2. Trademarks in the name of individuals

Trademarks registered by individuals are only owned by the individual. The establishment or cancellation of the enterprise will not have any impact on the trademark.

3. Different stability

1. The company name and trademark are unstable

When the company name or address or the legal person of the company changes, the trademark should also be changed accordingly. Make a trademark change.

2. Personal name trademarks are relatively stable

Personal ID cards generally remain unchanged, and trademarks do not need to be changed, so they are relatively stable.

4. Different ownership controls

1. When registering a company, the company must decide on the use of the trademark.

2. Individual registration rights are relatively concentrated, and individuals enjoy the exclusive right to trademarks.

5. Proof of use of trademark

1. Proof of use of company name

The company has many activities, products and services, as long as one of them uses the trademark Belongs to the use of trademarks.

2. Proof of use in the name of an individual

It is difficult for an individual to prove that he or she has used a trademark.

6. Different name requirements for trademark registration applicants

1. Enterprise registered trademark

The applicant must be the enterprise name on the "Business License" and cannot be changed Others.

2. Individual registered trademarks

A self-employed person can apply for trademark registration in the name of the applicant with the name registered in his "Individual Industrial and Commercial Household Business License", or in the name of the registered trademark on the license. File a trademark registration application in the name of the person in charge.

So which method to choose depends on personal circumstances.