Midea Group Co., Ltd. was established on April 7, 2000. This year, Midea vigorously promoted the internationalization of enterprises, and successively set up branches in Hong Kong, the United States and Europe, set up joint-stock companies in Japan and set up offices in South Korea. Since then, it has set up a Canadian office and a Russian office for two consecutive years. Since then, its sales revenue has reached 654.38+005 billion yuan, making it the largest enterprise in Shunde at that time and taking the lead in entering the ranks of 10 billion enterprises.

About beauty

Looking back at history, as early as 1968, the founder Mr. He Xiangjian led 23 people from Shunde North to start their entrepreneurial journey with the 5,000 yuan raised. After producing electric fans from 19865438, Midea entered the household appliance industry, and officially registered and used the "Midea" trademark on 198 1. From the research and development of electric fans, 1983, Midea's self-developed all-plastic fan series sold well all over the country, so 1985 began to independently produce air conditioners and entered a period of rapid development. 1988, with sales exceeding 100 million, won the title of "China People's Export Base of Mechanical and Electrical Products".

1992 was listed on Shenzhen Stock Exchange on 1993 after the shareholding system reform, and the enterprise was successfully transformed into a national 1 listed company, which was restructured from township enterprises and has a modern management system. Since then, the United States has begun to expand outward. 198 global turnover income exceeded 5 billion yuan.

On 20 12, Mr. He Xiangjian, the founder, withdrew from the board of directors and Mr. Fang Hongbo took over as the chairman. Midea Group experienced great changes and development, started overseas acquisitions, completed the acquisition of Toshiba's white goods business and 80% equity of KUKA Germany, and then entered the robot and automation industries. In 2020, Midea Group was established for more than 50 years. After upgrading its business structure and strategic axis, it has been ranked among the top 500 in the world for five consecutive years.

"Perfect technology, perfect life" has always been the vision and mission of Midea. At present, it has developed into a global technology group covering five business segments: smart home, building technology, industrial technology, robotics, automation and innovation. Midea, Little Swan, Hualing, Colmo, Kuka, Ling Wei, Hekang, Kelu, Gao Chuang, Wandong and Wang Ling are global consumers and strategic cooperation every year.