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What is the reason for the low price transfer of trademarks?

Trademarks are intangible assets of enterprises. Pricing difficulties will inevitably occur, resulting in some trademarks being priced at a lower price and some at a higher price. What is the reason for trademark transfer at low price?

1. Newly registered trademarks have low commercial value and low visibility

As time goes by, the value and reputation of trademarks will increase. The longer the trademark is used, the higher the transfer price. But if the merchant is selling a newly registered trademark, then it is reasonable to transfer it at a low price at this time.

2. The number of registered categories and similar trademarks is very small

The more types of trademarks are registered and the more similar trademarks are registered, the greater the scope of legal protection of the trademark. At the same time, such trademarks often have high commercial value, and the transfer price will of course be much higher.

3. False or illegal trademarks

In addition to the above two situations, some merchants may sell virtual trademarks at very low prices in order to make profits. Or the trademark is used in violation of regulations. In order to rush to buy it, merchants will adjust the price very low. Mr. Trademark recommends that you do not purchase such trademarks.

4. The trademark design style is simple, which is not conducive to promotion and sales

The essence of the existence of a trademark is to facilitate the public’s identification and recognition, and it also plays a role in publicity. However, if the trademark held by the merchant is long and difficult to identify, or is just a logo of a pattern, then the price of such trademark is mostly not high, unless it is a well-known trademark.

Bajie Intellectual Property Trademark Network has many trademarks for sale. Not only are they high-quality trademarks, they also have good meanings. We also have specialized brand teachers who can tailor the meaning of your trademarks for you. You may wish to contact us immediately The online customer service of our Bajie Intellectual Property Trademark Transfer Network allows you to purchase trademarks. Buying a trademark is faster, more worry-free and time-saving than registering a trademark. Merchants can also enter the market earlier.