Chenliji is a well-known time-honored traditional Chinese medicine brand in Guangzhou. The Chenliji Traditional Chinese Medicine Museum condenses the rugged and glorious history of this time-honored brand for more than 400 years. Stepping into the museum, under the couplet "Fire is the master of civil and military adjustment, and medicine distinguishes the emperor and his ministers' heart to help the world", there are blue and white general altars from the Ming Dynasty, doucai medicine bottles from the Qing Dynasty, and antique rosewood medicine cabinets with the inscription " Familiar drug names such as "Suhe Pills", "Baifeng Pills" and "Ningkun Pills" make people feel like stepping into a time tunnel and returning to the atmosphere of the late Qing Dynasty and the early Republic of China in the fragrant medicinal fragrance. The most eye-catching thing in the hall is a huge longevity character with red background and gold paint in the middle. According to reports, this was inscribed by Mr. Wu Zuoren, a giant in the field of calligraphy and painting in my country, to commemorate the 385th anniversary of the founding of Chen Liji. Chenliji was founded in 1600 AD (the 27th year of Wanli in the Ming Dynasty), and it has been more than 400 years old. In the Qing Dynasty, Emperor Tongzhi claimed that his "Zhuifeng Suhe Pill" cured his illness after he took it. As a result, Guangdong Chenliji, whose business name was "Xinghetang", changed its name to Cao Dajiang North and South. During the reign of Guangxu, the "emperor's master" Weng Tonghe also inscribed the name of the store "Chen Liji" for it. The three gilded characters still exist today. Chen Yongjuan, a descendant of Chen Liji, introduced: "Chen Liji was founded in 1600. In addition to historical materials, there is my family's genealogy as evidence. From Taigong Chen Tiquan to my eleventh generation, there are records from generation to generation. The tomb of Taigong is still in Nanhai."
Chen Liji is indeed a famous Chinese brand that was founded in the Ming Dynasty, flourished in the Qing Dynasty, existed in the Republic of China, and still exists today. Historically, it is a representative of southern medicine that has stood side by side with Beijing Tong Ren Tang and Hangzhou Hu Qing Yu Tang. Chen Li Ji’s historical comparison Tongrentang was 69 years earlier and 274 years earlier than Hu Qingyutang. Although there are many traditional Chinese medicine shops all over the country, Chen Liji is undoubtedly a priceless treasure left by the Chinese nation.
We turn to history, taking 1600 AD as the coordinate, going back 22 years, (1578) Li Shizhen’s Compendium of Traditional Chinese Medicine and Pharmacopoeia was published. Going back 28 years, that is, the 5th year of Longqing in the Ming Dynasty, the traditional Chinese medicine community invented "variolation" and bravely took the first step to victory in the face of the most vicious smallpox plague in the world. Against the background of unprecedented prosperity in the development of traditional Chinese medicine and traditional Chinese medicine, Chenliji, a Chinese patent medicine enterprise with the characteristics of a modern enterprise joint-stock system and the purpose of working together to help the world, came into being. In the following four hundred years, Chen Liji developed and produced dozens of Chinese patent medicines, including ointments, pills, pills, powders, teas, wines, etc., based on inheriting the ancient prescriptions of the past dynasties, and sold them all over the north and south, and as far away as Southeast Asian countries. Chen Liji is known for his medicinal efficacy and the essence of his products. Everyone knows about Xinghetang. Every autumn exam, the candidates go to Beijing to compete for the Longmen Leap. Because they travel thousands of miles to Beijing to take the exam, the candidates inevitably suffer from the wind and cold, and are not accustomed to the acclimatization and climate. Chen Liji wrapped a pill in red paper, composed a song to praise it, and gave it as a gift. The medicine cured the disease and won the reputation of "Guangzhou Medicine". It is said that the Empress Dowager Cixi took Chen Liji's "Wuji Baifeng Pill" for a long time and her appearance remained old and not bad.
For thousands of years, traditional Chinese medicine has been the patron saint of our nation’s health, protecting its prosperity. Today, hundreds of years later, when people re-examine Chen Liji, this precious and rare intangible cultural heritage of mankind, we cannot help but express our deep gratitude. As the earliest pharmaceutical company established in China, Chenli Jineng has been passed down from generation to generation for more than 400 years. The purpose of being honest and united in helping the world is indispensable. If we look into the root of it, it lies in the word "ji". "Ji" means giving, which is support for the weak; "Ji" is the purpose, which is the pursuit of the founder and generations of Chenliji people. It is also the inheritance and development of the profound Chinese civilization tradition with "benevolence" as its core.
Only when you have a heart to help the world can you adhere to the "correctness" of ancient prescription medicines. The "correctness" of ancient prescription medicines lies in the fact that the materials used must be authentic and authentic. Goods: ginseng and antler from the Northeast, authentic orange from Huazhou, Polygonum multiflorum from Deqing, Cishi from Zhaoqing, Amomum villosum from Yangchun, especially the authentic tangerine peel from Xinhui, which is the treasure of the store; if you have the heart to help the world, you can "craft" Although it is complicated, it will not reduce its work, and although it has many tastes, it will not reduce its substance." Therefore, "Zhuifeng Suhe Pills", "Wuji Baifeng Pills", "Strengthening the Waist and Jianshen Pills", and "Building the Spleen and Changing the Intestine Pills" The brand-name products that are well-known in China were born; with the intention of helping the world, they pioneered the packaging technology of wax shell pills, which added a great deal to the development history of Chinese patent medicines in my country.
Under the guidance of the purpose of "working together to help the world", the people of Chenliji throughout the generations have taken doing good deeds as a pleasure, and have made free service to the working people a store rule. What is even more touching and admirable is that in order to prevent fires, Chen Liji spent a lot of money to import three fire water trucks and related equipment from the UK, and organized a voluntary fire brigade. In addition to fire-fighting equipment, he also prepared medicine boxes for emergency use. The fire-fighting equipment was all written in black. The white letter "Chen Li Ji" means that once citizens encounter a fire, they immediately stop work and provide rescue services voluntarily.
History has quietly gone away, and the fire trucks are silent, but Chen Lijiren’s good deeds back then are still spread by word of mouth in Yangcheng. According to legend, the phoenix is ??the messenger of happiness in the world. Every five hundred years, it is reborn in a better body in the fire, which Buddhists call nirvana. Throughout the history of Chen Liji, it is a history of constant nirvana and rebirth, and it is also a history of the rise and fall of our nation. In the 1990s, Chen Liji relocated for expansion and invested 130 million yuan to build a new factory in accordance with GMP standards. He bid farewell to the workshop model of a front store and a back factory, and strode into the ranks of modern enterprises and soared.
However, like the time-honored traditional Chinese medicine brands across the country, Chenliji is facing a major impact from Western medicine and fierce market competition. The government has called for building Guangdong Province into a strong province of traditional Chinese medicine. Chenliji people have actively responded to the call and supported traditional Chinese medicine. , promote the quintessence of the country, boldly inherit and innovate, and have taken three major steps:
Dare to use modern testing standards to test product quality. At present, advanced HPLC (high performance liquid chromatography) has been used to conduct precise microgram-level limit testing to ensure product quality is stable, safe and effective. The factory's famous brand product "Zhuangyao Jianshen Pills" was applied to the gene bank level for research, which indisputably proved the product's excellent antioxidant and anti-aging effects.
Dare to innovate, in the development of new products, Chen Liji has been working hard for ten years, and finally conquered the key national science and technology project - "Kunxian Capsule", a pure traditional Chinese medicine preparation for the treatment of autoimmune diseases. The clinical efficacy of this product on rheumatoid arthritis reached 89.7! At present, Western medicine is ineffective in treating immune diseases such as rheumatoid and lupus erythematosus, and the abuse of hormones often leads to human body deformation. "Chen Liji" applied for this innovative project during the "Ninth Five-Year Plan" research plan more than ten years ago. "Kunxian Capsule" has been designated by the State Administration of Traditional Chinese Medicine as the first batch of "seed products" for Chinese medicine to enter the international market. This is another contribution of Chinese medicine to the world.
Be brave enough to shoulder the historical responsibility of promoting traditional Chinese medicine culture. In order to completely preserve the pharmaceutical history of traditional Chinese medicine, Chen Lijiren raised nearly 10 million yuan to build the first traditional Chinese medicine industry museum in Lingnan to show the world the broad and profound traditional Chinese medicine culture of the motherland. Since its opening, it has been well received by people at home and abroad, making Chenliji's national brand even more popular among the people.
Be good at inheriting the spirit of "helping the world" and building harmony with the times. Chen Liji gave "helping the world" a new connotation. They continue to carry out public welfare activities such as sending medical supplies, providing condolences, and giving lectures. In Medog, the most remote place in Tibet, you can see their donated medicines, and you can see their free clinics in impoverished mountainous areas and on the streets...
Chenliji Pharmaceutical Factory was named a "Chinese Time-honored Brand" by the country, and "Chenliji Culture" was included in the national intangible cultural heritage list. Chenliji was like a reborn golden phoenix, soaring into the sky. Chen Liji, who has a golden brand name, will explore from top to bottom, work hard and create more brilliant brand value. (Text/Wang Wenjin) In 1600, Chen Liji was founded by Chen Tiquan and Li Shengzuo.
In 1650, Wuji Pills were created, which later gave rise to the famous imperial medicine Wuji Baifeng Pills
During the Kangxi period, the first wax-shell pill form was created.
In 1826, a wholesale office was added at No. 72, No. 13 Bank, Guangzhou, and it became an import and export trade organization engaged in the export of products and the import of raw materials for foreign medicines.
In the Tongzhi period, he was awarded the title of "Xinghetang".
In the early years of the Republic of China, the government promulgated the Trademark Law and registered the "Xinghetang" trademark, which is still in use today.
In 1922, a branch and manufacturing plant were opened in Hong Kong, laying the foundation for the development of foreign trade.
In 1935, a branch was opened in Shanghai. After the Anti-Japanese War began, the Shanghai branch was moved to Singapore to develop business in the Nanyang Islands.
Opened a branch on Xinma Road, Macau in 1942
In 1954, during the public-private partnership period, Chen Liji was the main factory and was successively merged into Shennong, Wanchunyuan, Weishi, Feng Zhichang, Ho Hongren, Seven pharmaceutical factories including Xiehetang and Juxiangzhai, a Ganquan Pharmaceutical Company, and a Dasheng Heji wax shop formed the "Guangzhou Chenliji United Pharmaceutical Factory", which promoted the development of the enterprise.
In 1958, the first famous kidney-tonifying drug, Zhuangyao Jianshen Pills, was created.
In the early 1980s, the name "Guangzhou Chenliji Pharmaceutical Factory" and the trademark "Xinghetang" were restored, and it was designated as a national key traditional Chinese medicine factory by the China Medicinal Materials Corporation.
In 1981, UNESCO made a documentary about the wax pill production process of Chenliji Pharmaceutical Factory as a cultural heritage and promoted it to the world.
In 1993, it won the title of one of the first batch of "Chinese Time-honored Brands" in the country.
In 1998, a new factory built in accordance with national GMP standards with an investment of 130 million yuan was completed, marking a historic relocation of the company.
At the beginning of the 21st century, Chen Liji took the lead in implementing ERP management; it passed the national GMP certification and the GMP certification of the Australian TGA organization.
In 2004, the Chenliji Museum of Traditional Chinese Medicine was completed.
In 2006, it passed the Canadian GMP certification; the national new drug Kunxian Capsule obtained the new drug certificate and was approved for production.
In 2007, "Chen Liji Traditional Chinese Medicine Culture" was selected into the "Guangdong Province Intangible Cultural Heritage Catalog".
In 2008, "Chen Liji Traditional Chinese Medicine Culture" was selected into the "National Intangible Cultural Heritage Catalog".
In 2009, it was recognized as "Guangdong Province Cleaner Production Enterprise" and "Guangzhou City Cleaner Production Excellent Enterprise"
In 2009, it was awarded the National Advanced Customer Satisfaction Project by the China Quality Association Unit title.
In 2009, it was awarded the Advanced Unit for Corporate Culture Construction in Guangdong Province.
In 2009, it was awarded the most culturally valuable brand in Guangdong Province.
In 2010, the Chenliji Traditional Chinese Medicine Museum was recognized by the Guangzhou Municipal Government as the "Guangzhou Patriotic Education Base"
In 2010, the 410th anniversary of the founding of Chenliji
In 2010, the Chenliji Museum was renovated. The company was established and set a Guinness World Record.
In 2011, the "Chen Liji" trademark was recognized as a "China's Well-known Trademark" by the State Administration for Industry and Commerce.