Experts’ advice: care for employees, honor elders, and give gifts to relatives and friends, you must choose gifts carefully; only when the person giving the gift feels appropriate and the person receiving the gift feels satisfied is the best choice. As Ningbo's iconic local specialty, seafood gifts have become a "fashionable gift" that is well-known throughout the country because of its deliciousness, health and high quality. However, in the face of a mixed seafood market, experts suggest that it is better to choose big brands, look for benchmarks, and compare.
1. Compare scale. "Lulong Brothers" now has a production and R&D base of more than 10,000 square meters, a headquarters store of more than 5,000 square meters, and nearly 10 branches all over Ningbo, Hangzhou and prime business districts outside the province. Many out-of-town consumers of "Brothers" seafood products can purchase them locally. On December 28, another Cixi store was opened. Through strong expansion, it has developed into a "one-stop" procurement and supply service provider for all types of seafood in China.
2. Compare strength. It was the first in the industry to achieve annual sales exceeding 100 million yuan, and economic indicators such as production and sales volume, enterprise scale, etc. have ranked first in the industry for more than 20 consecutive years, becoming the national "singles champion". Rooted in small traditional industries such as yellow mud snails and red paste crab paste that seem to be "unpopular" and have a millennium "workshop-style" business model, "Lulong Brothers" has created a story of "small industries flying out of the golden phoenix". The development miracle has also set a benchmark for the industry to compare and learn from.
3. Compare brands. The industry took the lead in becoming China's well-known trademark and China's organic product; it was awarded China Green Food, Zhejiang Province Famous Trademark, Zhejiang Province Famous Brand Product, Zhejiang Province Famous Trade Name; "Lulong Brothers" was also recognized as Ningbo Non-public Economy Dual Civilized Enterprise, Ningbo It is a "AAA-level" unit in the city's credit assessment and one of the top 50 enterprises in Ningbo's service industry. The "Lu Long Brothers", who are full of "certificate", have become a big brand in China's seafood industry.
4. Compare history. A leading seafood brand founded in 1978; over the past 30 years, it has always adhered to the harmonious unity of health and deliciousness, becoming a traditional inheritor and industry leader. In the history of the development of "Lulong Brothers", it has repeatedly created industry firsts, such as being the first to realize large-scale production of yellow mud snails and crab products, the first to carry out brand promotion through newspapers and TV media, and the first to launch gift packaging of seafood. etc., promoting the evolution and revitalization of the industry.
5. Comparison of raw materials: Selected wild seafood from the East China Sea produced at 186°~188°, 191°~194°, 197°-200°, 204°-207°, and the world-renowned seafood " "Golden Producing Area" - Zhoushan Fishing Ground has established a "green channel" for the unified purchase of first-class products. In terms of indicators such as "freshness", "tenderness" and "fragrance", Ningbo people generally believe that East China Sea seafood is far superior to seafood produced in the South China Sea, Bohai Sea and other seas; and the high-quality East China Sea wild seafood selected by "Lulong Brothers" is especially similar. The "noble" in.
6. Comparative quality control. It invested more than 15 million yuan to introduce a quality assurance system and modern production lines, and fully passed ISO14001 environmental management system certification and ISO9001 quality system certification. From R&D, procurement, production, to inspection, transportation and after-sales service, we strive for excellence and formulate two "iron laws": when there is a conflict between quality and output, quality comes first; when there is a conflict between quality and efficiency, , quality first.
7. Compare sales. The preferred New Year gift and meal accompaniment for more than tens of millions of high-end customers. Among them, only one single product, premium yellow mud snail, has an annual sales volume of 1 million bottles, ranking first in the country. In the past five years, the average annual growth rate of "Lulong Brothers" has exceeded 20%. The outstanding growth proves that the corporate philosophy of "working conscientiously and being honest" that "Lulong Brothers" has adhered to for many years has withstood the test of time and the market, and also proves that only integrity can win the future.
8. Compare varieties. Starting from the processing of yellow mud snails and crab products, it has now developed nearly 100 varieties in six series including defatted large yellow croaker, leisure seafood, and dried seafood. "Lulong Brothers" relies on unique formulas and processes to process various types of fish, crabs, shrimps and shellfish, retaining the nutrition and fragrance of wild seafood from the East China Sea to the greatest extent, and fully embodying leisure, functionality and fashion. , meeting the personalized needs of consumers with different tastes and regions.
9. Compare grades.
The industry took the lead in launching a seafood "gift package" to create a "fashionable gift" that represents Ningbo's characteristics. The supplements, tobacco and alcohol that people used to carry when visiting relatives and friends have been unknowingly used by "Lu Long Brothers" Replaced by seafood gift packages; even across the ocean, exported to Singapore, the United States, Australia and other countries and regions. Together with the famous "Ningbo costume" at home and abroad, the seafood of "Lulong Brothers" is becoming another city's "business card" for Ningbo to the outside world.
10. Be more honest. PICC Property and Casualty Co., Ltd. undertakes product quality insurance. Gold quality, with no quality complaints for 6 consecutive years, taking the lead in advocating a nationwide boycott of the phenomenon of "fake red paste" in crab paste, and launching a "one-stop" distribution system to pass "Lulong Brothers", an iconic specialty of Ningbo, through Integrity service, safe and fast delivery to designated locations across the country.