new balance, a Chinese brand.

New Balance, a brand founded by Mr. William J. Riley in Boston, the marathon city of the United States in 196, is known as "president's jogging shoes" and "king of jogging shoes" in the United States and many countries.

since it was founded in Boston, USA in 196, New Balance has been making continuous progress in scientific and technological materials, product appearance and comfort with the spirit of manufacturing excellent products. The only constant is that New Balance operates in the spirit of high standard ethics, 1% customer satisfaction and teamwork, with a view to becoming a high-tech.

"New Balance" was sued for trademark infringement in the domestic market. On April 24, 215, the Guangzhou Intermediate People's Court made a first-instance judgment on this highly concerned trademark dispute case. The court held that New Balance Trading (China) Co., Ltd., an affiliated company of American New Balance Company in China, had infringed on the exclusive right to use another person's trademark by using the registered trademark "New Balance" and had to compensate the other party for 98 million yuan.

all along, New Balance company has devoted itself to shoemaking technology. Up to now, a brand that has experienced 11 years of wind and rain is still constantly developing more ergonomic shoes with emerging technology. Taking the pursuit of extremely comfortable feeling of wearing shoes as the goal, combined with the feeling of popular design, New Balance has become a perfect representative of retro and innovation. As the leader of global sports brands, New Balance adheres to the corporate spirit of high standards of ethics, 1% customer satisfaction and teamwork, and constantly innovates and progresses in scientific and technological materials, product appearance and comfort, making unremitting efforts for every athlete to maximize their sports potential and enjoy a balanced and comfortable life.

another major feature of New Balance, which is different from other sports brand shoes, is the variety of sizes-new balance offers the same size and different widths, including narrow, standard and wide types, and it is subdivided in different degrees in narrow and wide types, so it will be quite comfortable to choose a pair of new balance shoes.

Reference: Baidu Encyclopedia-New Balance