Tmall store opening fee requirements are as follows:

1. Flagship stores and specialty stores: The deposit for stores holding a trademark registration acceptance notice is 100,000 yuan; the deposit for stores holding registered trademarks is 100,000 yuan; 50,000 yuan;

2. Specialty stores: The deposit for stores holding a trademark registration acceptance notice is 150,000 yuan; the deposit for stores holding registered trademarks is 100,000 yuan;

3. The deposit for a store-type flagship store is 150,000 yuan;

4. The deposit for a specialty store that sells special goods that have not applied for a registered trademark in mainland China is 150,000 yuan;

5. Books, audio and video The deposit for major flagship stores and specialty stores is 50,000 yuan, and the deposit for specialty stores is 100,000 yuan;

6. The deposit for electronic ticketing vouchers and telephone communications is 10,000 yuan;

7. The deposit for first-level education and training flagship stores and specialty stores is 10,000 yuan, and the deposit for specialty stores is 50,000 yuan;

8. The deposit for first-level shopping coupons and cakes and breads is 100,000 yuan Yuan;

9. The deposit for secondary category stores of medical and health services is 300,000 yuan;

10. The deposit for life and entertainment recharges is 10,000 yuan.

The cost structure of opening a Tmall store:

1. Deposit: According to different industry categories, the amount of deposit is different, generally ranging from tens of thousands to hundreds of thousands of yuan;

2. Technical service fee: This is the fee for the Tmall platform to provide technical support and services to merchants. It is usually charged on an annual basis and the fees vary according to different categories;

< p>3. Annual fees: Merchants in some categories need to pay annual fees, which are different fees from technical service fees;

4. Promotion fees: fees incurred by merchants when promoting on the Tmall platform , such as through trains, diamond exhibitions, etc., this part of the fee depends on the merchant’s promotion plan and budget;

5. Transaction commission: The merchant needs to pay a certain percentage for each order completed on the Tmall platform Commission rates vary according to different categories.

To sum up, the cost requirements for opening a Tmall store vary depending on the store type and business category. The deposit ranges from 10,000 yuan to 300,000 yuan, including flagship stores and specialty stores. Depending on whether you hold a registered trademark, the deposit is 50,000 yuan or 100,000 yuan respectively. For specialty stores, the deposit is between 100,000 yuan and 150,000 yuan. The deposits for specific categories such as medical services and shopping coupons are relatively low. High, reaching 300,000 yuan and 100,000 yuan.

Legal basis:

"E-Commerce Law of the People's Republic of China"

Article 10

E-commerce Operators Market entity registration should be handled in accordance with the law. However, if one of the following circumstances occurs, market entity registration is not required:

(1) An individual sells self-produced agricultural products through the Internet;

(2) An individual sells his or her own agricultural products through the Internet Idle items;

(3) Individuals engaged in household services, childcare, elderly care, medical health, education and training and other convenient services through the Internet;

(4) Laws and administrative regulations Provide other circumstances under which market entity registration may not be required.

If an individual engages in e-commerce activities and the cumulative annual transaction volume does not exceed 100,000 yuan, he does not need to register as a market entity. If the same operator opens multiple online stores on the same platform or on different platforms, the transaction volume of each online store will be calculated together.