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The Development and Evolution of buy buy Treasure
The exploration stage from 2004 to 2006

In 2004

Zhang Xiaowei, the founder of Mai Baobao, is still working on a mobile game community. In his daily contact with a large number of users, he found that a large number of users surfing the Internet on mobile phones gathered in third-and fourth-tier cities. These grassroots people have infiltrated the internet through mobile phones before urban people. They yearn for the same life as city people and have the same shopping needs, so they have the idea of exploring e-commerce in the wireless field.

In 2005

Establish a core team with less than 10 people in the initial stage, and explore the retail business model in the wireless field.

Construction stage 2007-20 10

In 2007

Formally registered Beijing Business Opportunity Unlimited Electronic Commerce Co., Ltd. ..

In February, 65438, buy buy Bao brand was officially launched.

the year of 2008

The scale of buy buy Bao's operation team has exceeded 100, and a sales service center has been established in Beijing. Maimaibao won the first venture capital of Sequoia Capital because of Lin's pioneering development in the mobile Internet industry and a forward-looking founding team.

In 2009

With the increasing demand for logistics, a logistics operation center has been established in Guangzhou, becoming the first major all-category warehouse of Shopping Treasure.

20 10 year

In May, Wuxi Company was established to undertake the tasks of the company's sales service center and after-sales service center, with a customer service scale of over 300 seats.

In the month of 65438+February, buy buy Bao's annual sales exceeded 1 100 million.

The developmental stage is from 20 1 1 to 20 13.

20 1 1 year

In March, it obtained strategic investment from Internet giant Tencent.

In July, Maimaibao Mall achieved more than 1.5 million daily visits, and more than 200,000 online users. The return rate of customers exceeds 30%, and the daily transaction volume exceeds one million yuan.

65438+February buy buy Bao official website was fully upgraded and revised.

The year-end sales of buy buy Bao from June to February in 5438 were close to 500 million.

20 12

In March, Maimaibao Shenzhen Branch was established to undertake the business cooperation function of enterprises.

In May, the daily visits of Maimaibao Mall exceeded 3 million, the SKU of the mall exceeded 50,000, and the monthly trading orders exceeded 500,000.

165438+ 10 Cao Jiazhong, vice mayor of Wuxi, and his party visited and bought treasures.

In June 5438+February, the daily visitors of buy buy Bao Mall exceeded 4 million, the monthly orders were 700,000, and the monthly turnover exceeded 65.438+0 billion; Tencent joined hands to buy and sell treasure "mobile phone pat headquarters" and settled in Wuxi;

20 13

In March, Taobao East China Warehouse-Wuxi Full Category Warehouse opened.

In May, Luo Zhijun, secretary of jiangsu provincial party committee, inspected and investigated the sale of baby.

Quan Wang, Deputy Secretary of Wuxi Municipal Party Committee and Acting Mayor, and his party came to Maimaibao for investigation.

The 7th anniversary of buy buy Treasure in June.

Buy buy Bao launched the youth version of the big Q mobile phone, which was purchased by over100000 users within one month.

The establishment of its professional warehousing and logistics service subsidiary "Maishi Business" has provided a strong background guarantee for Maimaibao's own logistics system.

Shopping in July "appeared" in CCTV news headlines

In August, buy buy Bao launched a female mobile phone-Xiaoyi mobile phone "Maishi Business" Wuxi Branch operated independently.

In September, Huang Lixin, member of the Standing Committee of jiangsu provincial party committee, went to Wuxi buy buy Bao to guide the work and launched a new version of the big Q mobile phone.

165438+ 10 More than 10 million pieces of baby were sold in a single day in October, and the Beijing company moved.

65438+February double 12 single-day sales almost reached 7 million!

20 14 More possibilities

1 In June, the big Q mobile phone Q 1 went on the market, and held a grand media meeting in Beijing Tencent Hui.

A new round of financing was completed in March, led by Tencent and followed by new investors, such as MTK (MediaTek), Sequoia Capital and other original shareholders. This round of financing will be mainly used for the expansion of strategic new business big Q mobile phone and the construction of national warehousing network.

In April, Maimaibao Beijing Warehouse was completed, covering an area of 400 square meters, which can meet the daily delivery demand of nearly 3,000 orders and the shelf storage demand of 654.38+10,000 items, and is mainly used for the logistics service of 3C business in North China and Northeast China.