Years of research and testing have helped professionals define what each shape usually means and how it affects human perception. Let's take a closer look:
The meaning of square and rectangle: discipline, strength, courage, safety and reliability.
The meaning of triangle: excitement, danger, danger, balance and stability.
The meaning of circle, ellipse and ellipse: eternity, female, universe, magic and mystery.
The meaning of spiral: growth, creation, calmness and wisdom.
The meaning of natural form: primitive, organic, balanced, balanced and refreshing.
The meaning of abstract graphics: duality, uniqueness and elaborate production.
When making LOGO, designers should not only work hard on the application of modeling, but also pay attention to the choice of font.