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Ma Yide’s Zhongguancun Intellectual Property Strategy Institute

Zhongguancun Intellectual Property Strategy Research Institute is a non-profit research institution with independent legal personality that was formally approved by the national administrative department in 2010. The institute is headed by Dr. Ma Yide and has gathered a group of authoritative experts with high attainments in intellectual property strategy theory and practice to form a world-class research team. It has also cooperated with the United States Patent and Trademark Office, the European Patent Office, etc. Intellectual property institutions in developed countries have information cooperation relationships, and have long-term business relationships with Fortune 500 companies such as General Motors of the United States, Motorola, Samsung of South Korea, and Toyota of Japan. They also have first-class domestic and foreign universities such as the American Intellectual Property Institute, the University of Chicago, and Renmin University of China. It has established academic links and is an international intellectual property strategic information exchange platform.

The institute adheres to the three-in-one development concept of "technology", "law" and "business" to help enterprises build a business based on intellectual property creation, the purpose of intellectual property application, and the management and protection of intellectual property. Guaranteed intellectual property strategic circulation system, cultivate intellectual property compound talents, guide technological innovation and brand building, thereby improving the level of property rights and industrialization of innovation results, and enhancing the core competitiveness of enterprises.

With the policy of “base, think tank, cradle, and brand”, the institute aims to study the experience and lessons of the implementation of domestic and foreign intellectual property strategies, build a base for domestic intellectual property strategy research; and provide international Intellectual property strategic decision-making consulting services, becoming a think tank for enterprise innovation and development; providing intellectual property training and talent training services, becoming a cradle for cultivating intellectual property compound talents; gathering domestic and foreign intellectual property advantageous resources to create world-renowned intellectual property strategic services brand.

With the in-depth development of knowledge economy and economic globalization, intellectual property rights have increasingly become a strategic resource for national development and a core element of international competitiveness. In 2008, my country promulgated the "National Intellectual Property Strategy Outline" with the intention of building an innovative country through the implementation of the intellectual property strategy. As my country's largest, most powerful and well-structured regional innovation system, Zhongguancun was approved as the country's first "National Independent Innovation Demonstration Zone" in 2009. Zhongguancun’s important position in the national innovation system determines that Zhongguancun must shoulder the historical mission of driving the development of intellectual property rights nationwide.

After more than 20 years of development, Zhongguancun has formed an advantageous industrial cluster integrating software, integrated circuits, computers and network communications, aerospace, bioengineering, energy and environmental protection, new materials, etc., creating a A large number of leading domestic and international technologies such as supercomputers, Chinese character laser typesetting, computer chips, and mobile communication standards. However, Zhongguancun has never incubated international giants such as "Apple", "Qualcomm", "Samsung" and "Sony" that own core intellectual property rights and will always dominate the industry in development. The main reason is that although enterprises in Zhongguancun have first-class technology, they fail to closely integrate technological innovation, intellectual property rights, and commercial operations. In terms of internationalized operations, there is still a big gap between China and the world's giants in formulating intellectual property strategies with an international perspective. Therefore, it is crucial to the future development of Zhongguancun to establish a research institution that is proficient in intellectual property strategy, has an international perspective, and can cultivate comprehensive talents who understand technology, law, and are familiar with intellectual property business operations. Based on the above considerations, three domestic intellectual property experts, Ma Yide, Qiu Lianghui and Huang Teng, prepared to establish the Zhongguancun Intellectual Property Strategy Institute, hoping to use the institute as a platform to provide services for Zhongguancun to build a national innovation demonstration zone and cultivate localized international business talents. , contribute.

In the process of preparation, the institute received support from the Ministry of Science and Technology, the Chinese Academy of Engineering, the State Intellectual Property Office, the Beijing Municipal Government, the Beijing Intellectual Property Office, the Beijing Civil Affairs Bureau, the Beijing Science and Technology Association, and the Zhongguancun Management Committee. It has received great attention and strong support from many government departments. At the end of September 2010, the Beijing Municipal Civil Affairs Bureau officially approved the establishment of the institute on a “pilot-first” basis. Once established, the institute was appointed by the Zhongguancun Management Committee to conduct comprehensive intellectual property research on 123 "Ten Hundreds, Thousand Projects" companies in the Zhongguancun Science and Technology Park, becoming the most high-end and most powerful in the field of intellectual property strategic research and practice in Zhongguancun and even the country. a force.

Establish a training chain with domestic and foreign intellectual property government authorities, universities, scientific research institutes, intellectual property intermediary organizations, enterprises and other organizations to provide different knowledge according to the different needs of ordinary employees, business personnel, scientific researchers, managers, etc. Property rights training and talent development services.

Research and implement the training and certification system for intellectual property engineers, help enterprises establish professional intellectual property talent teams, and cultivate a group of world-class workforce for enterprises that understand technology, are proficient in law, and are familiar with business operations. Edit the "Intellectual Property Strategy Guide" and create a public welfare website on intellectual property strategy to provide the latest developments in intellectual property strategy development at home and abroad.

Research and establish an intellectual property information system, including five major application functions: intellectual property retrieval, intellectual property statistical analysis and early warning, intellectual property evaluation and transaction, management, sharing and extended services, to provide comprehensive intellectual property rights Information Services.