How about the Anfage brand? An introduction to the Anfage brand

Anfage pioneered the safe skin care concept of "advocating nature, discovering ancient prescriptions; plant extraction, and scientific application" and strictly manages it. , keep improving, plant skin care has now become its own system. Anfage's products are based on the beauty theory of traditional Chinese medicine. The concept of "treating both the symptoms and root causes" emphasized by traditional Chinese medicine is the origin of Anfage's herbal skin care.

Anfiqi cooperates with many domestic universities of traditional Chinese medicine to conduct all-round supervision from product formulas, plant digital extraction technology, product technology, quality monitoring, etc., and from the procurement of raw materials, plant digital extraction technology All aspects have been professionally, rigorously and comprehensively checked to ensure the high quality of each product.

Established Anfage R&D center and established a R&D base, including plant digital extraction center, test and monitoring center, laboratory, etc. Anfage's advanced equipment and a product research team composed of experienced experts, professors, and technicians have greatly enhanced Anfage's product development capabilities.

In order to achieve the pursuit of "pure plants, pure natural, safe skin care!", Anfage also visited famous experts, learned from their strengths, and worked closely with many domestic and foreign scientific research institutions. Cooperate,

Pay close attention to the most cutting-edge technology and industry trends,

Any natural herbal product developed is supported by solid scientific research strength.

Anfuge can make your skin more perfect and amazing! This is not a legend!

A woman’s beauty always comes from the inside out.

Even if you are ordinary on the outside, your strong inner strength will make your beauty bloom;

If you are born with beauty, your inner strength will make you even more charming. This is especially true for skin. Strong skin energy, inner vitality and health are the true source of skin beauty.

In ancient times, there was a saying that "Shen Nong tasted a hundred herbs", but now there is a saying that "the beauty has a peaceful skin and wonderful beauty". Anfuqi adheres to the business philosophy of stability, professionalism and integrity, breaking through the traditional loose franchise of products,

introducing the network chain management model, with excellent quality, advanced technology, pure plants and natural, thoughtful and fast After-sales service gives you a brand new experience.

Choose Anfage and give your skin a chance to create miracles!

Today, Anfage’s sales network has covered more than 20 provinces and cities across the country, and has served tens of millions of people in China. Thousands of beauty lovers demonstrate the oriental charm of confidence, health, beauty and nature.

Origin of Anfuqi

Another means peace and harmony. "Su Wen Mali Lun" says: Yang has not merged with yin, so by adjusting them, the true qi can be at peace.

Those who have beautiful skin are naturally beautiful. "Book of Songs" says: The hands are like catkins, the skin is like gelatin, the collar is like a caterpillar, the teeth are like gourds and rhinoceros, the head is like a moth and the eyebrows are beautiful, the smile is clever and beautiful, and the beautiful eyes are looking forward to it.

The strange ones are rare and wonderful. "The Immortal Sutra" says: Human beings have three wonders: essence, qi, and spirit.

The one who calms the skin and regulates it: calms and regulates the essence, qi and spirit, making it naturally beautiful.

Anfiqi is a brand that interprets the concept of "herbal skin care".

Anfage, pure plant, pure natural, safe skin care!

Anfage, make your skin more perfect and amazing!

Anfage culture

Anfage spirit: Be virtuous and strive for self-improvement!

Anfage corporate mission: High-quality Anfage, high-tech Anfage.

Afqi’s company vision: to build a cosmetics company with the highest quality and technology.

Afqi’s business purpose:

Create value for customers and create wealth for society;

Create opportunities for members and create benefits for shareholders.

Anfage’s values: Unity and progress, diligence and innovation; achieving customer success and creating value.

Anfiqi product concept: plant extracts, safe skin care.

Anfage’s advertising slogan: Anfage understands essential oil skin care better!

Anfage’s mission: Let our services become the reason why customers choose Anfage!

Skills that Anfuqi people must possess:

Learn to seek knowledge and learn to be a good person;

Learn to live and learn to innovate.

SafeQiren’s customer perspective: The first one is that the customer is always right; the second one is that if the customer is wrong, please refer to the first one.

The spirit of the Anfuge team (legion): Don’t give up, don’t abandon, the brave will win when we meet on a narrow road!

The journey of Anfage

The 1908 Anfage hall number Founded and dedicated to the research and development of traditional Chinese medicine formulas, it has been passed down for hundreds of years.

In 2008, the 11th generation of Anfage made a breakthrough in the research of green herbal medicine in Yunnan, and tried chain operation of the research results.

In 2009, Anfage reached a technical cooperation with the French Plant Beauty Research Center.

In 2010, Anfage pioneered the concept of "advocating nature, discovering ancient prescriptions, plant extraction, and scientific application" for safe skin care.

2011

2011 In January, Anfage settled in Guangzhou and established the development plan of the Anfage brand series. In June 2011, Anfage entered the e-commerce market, and the official website of Anfage was launched on June 8 of the same year. /p>

On July 4, 2011, Anfiqi successfully entered QQ Mall.

On August 14, 2011, Anfiqi successfully entered Taobao Mall (Tmall).

In October 2011, Anfiqi products successfully opened up local markets such as Singapore, Malaysia, and Australia.

In December 2011, it won the French Plant Beauty Research Annual Achievement Award.

In 2012.

In January 2012, the AFQ headquarters issued a rallying call to fully launch online sales.

On January 28, 2012, the China Trademark Administration approved the AFQ series. Product trademark.

On February 14, 2012, the Anfiqi brand held a Valentine’s Day event in which thousands of stores shouted: I love you! If you love her, you will get Anfqi! > On February 28, 2012, Anfage Cosmetics formed a strategic partnership with Bei.com, and Bei.com launched full-scale advertising of the Anfage brand on Tmall.

On March 1, 2012, Anfage implemented the “Have” policy. You just come" 2012 Anfuge talent strategy, Anfage 2012 spring recruitment is in full swing.

On March 8, 2012, Anfage held the "Woman I'm the Biggest" Beauty Festival free makeup The training session provided a lesson on CC cream nude makeup for online fashionable women.

On April 27, 2012, Anfiqi formed a strategic partnership with Taobao Special Promotion.

2012. On May 11, 2012, Anfage’s plant essential oil series was launched.

On June 28, 2012, Anfage formed a strategic partnership with the shopping portal (gwmhw), and Anfage’s online advertising was fully launched.

On June 30, 2012, Anfage settled in Dongpu Plaza.

In July 2012, Anfage held the “Let Anfage Rose Essential Oil Fragrance on the Internet” online sales event. , Taobao, Paipai, and Dangdang users received rave reviews.

In August 2012, Anfage products were launched on Dangdang. In the same month, Anfage was launched on JD.com, and Anfage’s online sales channels were fully opened.

In September 2012, the sales of Anfage essential oil series products exceeded 10,000 units in a single month. It became a rising star among essential oil brand companies and was very popular among users. The customer return rate was as high as 96%. It created a miraculous return rate among cosmetics brand customers.

During the Mid-Autumn Festival and National Day in October 2012, the performance of Anfage cosmetics hit a new high, with average daily orders exceeding 1,000 pieces, and Anfage products gained points on Tmall. The channel’s activities have even achieved miracles, and its popularity has exceeded expectations.

On October 9, 2012, Anfage essential oil tool series products were launched. The Anfage essential oil tool products include essential oil aromatherapy lucky bottle necklaces, aromatherapy stoves/lamps, essential oil treatment tools, essential oil aromatherapy tools, environmentally friendly smokeless aromatherapy candles, professional essential oil blending bottles, complete sets of essential oil series tools, etc. Essential oil tools.

On November 11, 2012, new products of Anfage’s single-prescription essential oil series were launched. The essential oils this time include: jasmine essential oil, lemon essential oil, sweet orange essential oil, ginseng essential oil, eucalyptus essential oil, geranium essential oil, rosemary essential oil, and patchouli essential oil. A new product launch conference was held on the day it was launched, and it was very popular among consumers!

On December 12, 2012, we cooperated with the shopping cat sharing website and conducted a "small but beautiful" shopping experience. Activity. At the event, up to 100,000 people broadcast and shared ARFQI’s essential oil series products.

In 2012, Anfage essential oils used the most advanced digital extraction technology according to ancient methods to make the extraction of essential oils more natural and mellow. The precise digital extraction technology made the efficacy of essential oils more prominent, thus achieving the "plant quality" Natural, safe skin care!" and the highest state of essential oil skin care with "harmony between man and nature". In 2012, it was recognized by the international plant beauty and essence industry: Anfage understands essential oil skin care better!

2013

On January 1, 2013, Anfage established Professional focus, cultural practice brand strategy. The new strategy will bring Anfiqi into thousands of households and become a must-have beauty and skin care product for Chinese people. Under the guiding ideology of "Building a Beautiful Homeland" of the 18th National Congress of the Communist Party of China, make Chinese people more attractive! Make Chinese people healthier