(1) tags are different. Trademarks are marks on commodities, and they can only be used on commodities, so trademarks generally exist in connection with a specific commodity; Trade name is the symbol of enterprise management, which is used in commercial activities and related to the main business activities of industrial and commercial enterprises. Therefore, it is often associated with the producers or operators of commodities. (2) The principles and procedures of registration are different. What is the current practice of trademark registration in Chinese mainland? Combination of voluntary registration and compulsory registration? The principle of. That is to say, in addition to drugs and tobacco products for human use, trademarks used on other commodities are registered by you. Trademark owners apply for registered trademarks. You can apply to the competent trademark authority in accordance with the provisions of the Trademark Law and issue a trademark registration certificate after approval, that is, you can obtain the registered trademark right. What is the current practice of trademark registration in Chinese mainland? Compulsory registration? The principle that unregistered companies shall not be used.

(3) The effective scope and legal term of trademarks and trade names are different. There are strict geographical and time restrictions on the exclusive rights of trademarks and trade names.

-Trademark rights have statutory limitations. Chinese mainland's trademark law stipulates? Is a registered trademark valid for ten years? That is, trademark rights are only protected by law within the statutory time limit. There is no legal time limit for the right of trade name, and it will live and die with the enterprise. -the geographical effect of trademark rights covers the whole country or a larger scope, while the exclusive right of trade names, except for state enterprises, generally only takes effect within the jurisdiction of the registration authority.

At present, in developed countries, it has become a common practice in modern times to apply for registration of selected parts of trade names as trademarks. Like Japan? Hitachi? 、? Toyota? Germany? Bayer? Companies, etc. The integration of trademarks and trade names not only receives the effect of simultaneous publicity of trademarks and trade names, but also can be protected by dual legal systems, which is worth learning from every business operator in China.