Group Renault announced that it will replace the new brand logo, and the new logo will completely touch the previous 3D three-dimensional design style, and the flat design concept will be used to meet the current trend of the current Internet.
Renault joins the army of brand-new logos, completely bidding farewell to 3D stereo
Renault’s new logo still retains the original diamond model design, but it has a simpler symmetry with two sets of lines different to complete the logo design.
In addition to each other, there are several black lines creating geometric shapes, which is also the biggest change since 1990.
It is reported that the early Renault logo appeared in 1925, and the "diamond" shaped racing standard appeared. After several generations of car standards, only the color details were modified, the overall changes were not significant. It wasn't until 1972 that it officially came to a design similar to the current logo.
According to people within Renault, the future logo will be widely used by the group, including new models, promotional materials, internal documents, distributor networks, etc., which will gradually switch to the latest logo.
But in fact, Renault’s new logo appeared on the front of the Renault 5 electric car at the beginning of this year.
From the official map released, I can see that the Renault 5, which supports the new logo, reveals fashion and technology, looks complete.
The upper half of the front is closed, with LED light strips connected to rectangular light clusters on both sides and running through the Renault logo.
At the same time, the lower bumper area also adds the luminous logo of the brand's English letters, using square LED light strips in the position of the original fog lamps, giving a retro fusion of classics and trends. .
In addition, the front of the Renault 5 is changed to a charging port, and a red lightning logo is added, which is very eye-catching.
On one side of the body, the inclined angle of the suspended roof and C-pillar clearly pays homage to the classics.
At the same time, since the Renault 5 is an electric car, the proportion of the new car's engine compartment to the total length of the body is so high, and the nacelle also means that it has better car space.
At the end of the car, the shape of the term taillight is very novel. The LED light strip running through the tail is connected to the vertical magnetic magnet groups on both sides, and the lighting in the Renault logo on the right side also features the word "5". Really a blend of classic and trendy. Renault joins the army with a brand new logo, bidding farewell to 3D stereo completely
The official has not yet announced it internally, and a few details are placed on the interior center floor, which can display instrument information and charging status. I believe that the French people's passion for design will inevitably let us down.