Now that the Internet is relatively popular, many people are opening online stores and doing micro-business. However, there is a problem, that is, the logo of the product cannot be called at will on the Internet. For example, if you make daily necessities, if you are not , Pantene, and Liby, if you put their brands on them, they may sell faster, but this behavior is against the trademark law, and the trademark law also restricts online sales.
Due to the characteristics of the Internet, people pay more attention to brands than offline, because most things are not physical objects. At this time, it is difficult for consumers to judge through intuition, and it is even more difficult to contact them directly. Many consumers may compare with similar brands that they have used before making a decision whether to buy this product or not. For example, when buying laundry detergent, many people will rely on their usual impressions of certain brands, such as Blue Moon or Tide, because such a reality exists. Through the image of this reality, they will then make online purchases. contrast.
If a product does not have a trademark logo, it is impossible to distinguish it online. For example, if you want to buy a computer, if there are no trademark logos such as ASUS, Lenovo, and HP, how do you distinguish them? In this way, online shopping will be easy. There is no way to play anymore. It can be seen that trademarks are necessary for both buyers and sellers.
It can be said that if you want to develop on the Internet, without a trademark, you will definitely suffer in the end.