Pierre Cardin has only one trademark, and Pierre Cardin fashion is the first international brand to enter the Chinese market. As early as the 1970s, when Cardin foresaw the business opportunities contained in this ancient civilization, other French colleagues were mostly skeptical.
Pierre Cardin sells more than a thousand design sketches every year, and most of the detailed designs are handed over to businessmen from various places who have obtained the rights to use the trademark, and they use their ideas to create uniform designs based on local actual conditions. Commission. Pierre Cardin only holds 4% to 10% of the shares of the licensing company, which makes it easier for his clothing designs to go to market.